Secure your Media Opportunities for 2026 Secure your Media Here
Login
Contact Us
HomeContent HubMarketing

Marketing

Cutting-edge campaigns, strategies, and techniques to grow and engage your audience, with insights from partners.
By Affiverse
Affiliate Drive Time – Brand Affinity and why it’s important for your affiliate program!
I’ve been looking at why affiliates choose to promote certain brands vs others. I talk about this in this week’s #AffiliateDriveTime which you can watch below. It’s common knowledge that... Watch Now
Webinar
• April 28, 2021
2:42
By Affiverse
Clubhouse monetisation – what does this mean for affiliates?
Clubhouse has been going from strength to strength in its first year. Though it is still invite-only, the platform is now rolling out monetisation options for certain creators. How can... Read More
Article
• April 27, 2021
By Affiverse
Page Experience update delayed by Google
Google was expected to rollout their new Page Experience update in the next month. Though this was supposed to be gradual, this has now been delayed until mid-June. On top... Read More
Article
• April 23, 2021
By Affiverse
How to leverage Google Discover as an affiliate
Google Discover has been around for quite a few years now and it has been serving users with a personalised feed based on their activity. While tons of brands have... Read More
Article
• April 23, 2021
By Affiverse
How can storytelling benefit affiliate marketers?
While you might not consider yourself a storyteller as an affiliate marketer, there are actually many aspects of storytelling that can benefit you. By applying storytelling principles to your marketing... Read More
Article
• April 16, 2021
By Affiverse
3 Tips to monetise your social reach
Social media is one of the most effective channels for marketing a business, especially an affiliate one. Over time, it is possible to build an audience and expand your reach,... Read More
Article
• April 16, 2021
By Affiverse
How can new affiliates leverage video to grow their audience?
If you are just starting out with a new affiliate business, you need to make sure that you are using all of the tools that are at your disposal. Video... Read More
Article
• April 15, 2021
By Affiverse
How to Make Your Brand Stand Out In a Crowded Industry
Not quite sure how to make your brand stand out in a crowded industry? Here are some of our best tips and tricks to help you get started.  When you... Read More
Article
• April 13, 2021
By Affiverse
Google Analytics 4 – what you need to know and how you can get started with the updates
Google recently introduced a new update to their analytics system. Google Analytics 4 operates in a very different way to Universal Analytics, and so website owners and marketers should be... Read More
Article
• April 12, 2021
By Affiverse
How short-form video can help increase your rankings
Short-form video content has exploded in popularity in the last few years. Thanks to the platforms like TikTok and Instagram Reels, it is easy for creators of all sorts to... Read More
Article
• April 9, 2021
1 … 79 80 81 82 83 … 101
Marketing
Become A Contributor

Share your expertise and expand your reach and become a content contributor with us today!

Contact Us To Find Out More
TikTok Shop graphic introducing a new Promotion Performance Score for affiliate creators.
Article
TikTok Shop’s New Score Links Affiliate Visibility to Product and Content Quality
TikTok Shop is introducing a new Promotion Performance Score that could affect the visibility, product access and promotional benefits available to affiliate creators. From August 27, 2026, PPS will replace...
Steven Bartlett alongside the OBSN logo and text announcing its planned $400 million creator-brand push.
Article
OBSN Plans $400M Push to Turn Creator Audiences Into Global Brands
Steven Bartlett’s creator holding company, Steven.com, and brand-management group Authentic have launched OBSN, a venture designed to invest in and build businesses around established creators. The companies say their wider...
Podcast
Winning Visibility in the Age of AI Discovery
Affiliate marketing has changed dramatically over the past two decades. What was once viewed as a simple performance channel has evolved into a broader partnership ecosystem powered by technology, data,...
TikTok creator content generating an Amazon purchase while the creator attribution path breaks before checkout.
Article
TikTok Shop’s Amazon Halo Exposes a Cross-Channel Attribution Gap
Creator content on TikTok Shop may generate product demand that ultimately converts on Amazon, leaving brands and creators with an incomplete account of what influenced the sale. Recent brand examples...
ShopMy logo beside two affiliate tracking paths converging on a single online retail order.
Article
ShopMy Guidance Highlights Cross-Network Affiliate Attribution Risks 
Researcher Ben Edelman found archived ShopMy guidance recommended prioritizing its commission when ShopMy and another network recorded the same order. He argues this could lead merchants to reverse another affiliate’s...
Anthropic commerce-agent graphic showing AI-assisted product discovery and online shopping.
Article
Anthropic Launches Commerce-Agent Blueprints
Anthropic has released commerce-agent blueprints that businesses can use to build customer-facing shopping tools and internal merchant assistants with Claude. The resources include working reference implementations for retail, travel, telecom,...
Meta, Instagram and Facebook logos beside a shield and clock representing proposed teen safety controls.
Article
Meta Settlement Would Add New Teen Safety Rules to Instagram and Facebook
Meta has agreed to a proposed settlement worth up to $17 billion that would introduce new protections for users under 18 on Instagram and Facebook in participating US states and...
Publisher content shapes a Google AI answer before a payment is issued during an experimental program.
Article
Google Tests Paying Publishers When Content Shapes AI Answers
Google is testing direct payments to selected publishers when their content makes a significant contribution to answers generated by Gemini, AI Overviews or AI Mode. The invite-only AI contribution pilot...
More