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The #1 source for affiliate marketing news, insights, and thought leadership. Stay ahead with expert contributions, industry trends, and the latest from the who's who of performance marketing.
By Rishil Lakhani
The Ultimate Guide to Profitable Affiliate Niches
After two decades in the affiliate marketing trenches, I’ve watched countless “golden opportunities” rise and fall. I’ve seen marketers chase shiny objects while missing the steady money-makers hiding in plain... Read More
Article
• April 18, 2025
By Rishi Lakhani
The Boston Consulting Group Matrix: A Strategic Framework for Affiliate Marketers
With limited time and resources, affiliate marketers must make calculated choices about where to focus their efforts—whether they’re managing a portfolio of niche sites or multiple content sections within a... Read More
Article
• April 18, 2025
By Rishil Lakhani
Making an Affiliate Marketing Business Plan
The Strategic Affiliate’s Playbook: Building a Sustainable Business Through Effective Planning After 20+ years in the affiliate marketing trenches, I’ve seen countless marketers come and go. Want to know the... Read More
Article
• April 18, 2025
By Affiverse
10 ways of becoming an affiliate without a blog
Beyond the Blog: 10 Ingenious Ways to Succeed as an Affiliate Marketer Without Writing a Single Post The affiliate marketing world has a well-worn path: start a blog, build traffic,... Read More
Article
• April 18, 2025
By Simon Theakston
Why social platforms could be next in the financial influencer crackdown
In South Africa, the Financial Sector Conduct Authority (FSCA) has just issued a stern warning to influencers who promote financial products online. The clampdown includes new guidelines that force creators... Read More
Article
• April 18, 2025
By Affiverse
How Big Affiliate Programs Keep Growing!
We’re back with another enlightening episode of the Affiliate Marketing Podcast. This week, Irina Makarova, CMO at PIN-UP Partners, shares her experience transitioning from FinTech to iGaming. Irina shares how... Listen Now
Affiverse Partner
Podcast
• April 17, 2025
By Simon Theakston
Marketers under pressure: How recession fears are shaping campaign strategy in 2025
Ask anyone in the industry and they’ll tell you – 2025 has started with a nervous energy. Budgets are tighter. Targets are tougher. And the demand to prove marketing value... Read More
Article
• April 17, 2025
By Simon Theakston
Temu and Shein cut digital ad spend as shipping costs rise
Two of China’s biggest e-commerce players, Temu and Shein, have significantly reduced their digital ad spending this month, with performance marketers reporting noticeable drops in ad placements across major platforms.... Read More
Article
• April 17, 2025
By Emma Roberts
Beyond the Basics: Converting IPL Traffic into High-Value Affiliate Revenue
In this second instalment of our exclusive series with PIN-UP Partners, we explore advanced strategies for maximising ROI during cricket’s most lucrative season. The opening matches of IPL 2025 have... Read More
Affiverse Partner
Article
• April 16, 2025
By Emma Roberts
DO IT Partners: Revolutionising Affiliate Success Through Gamification
In an industry where engagement drives conversion and retention determines profitability, DO IT Partners is carving out a distinctive position with their innovative approach to iGaming affiliate partnerships. Their recent... Read More
Affiverse Partner
Article
• April 16, 2025
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Affiverse Partner
Article
The Affiliate Management Performance Program (AMPP) – Your Competitive Edge
Affiliate marketing is evolving at lightning speed, and staying ahead requires more than just access to the right tools – it demands expertise, strategy, and a performance-driven mindset. That’s why...
Affiverse Partner
Podcast
How Big Affiliate Programs Keep Growing!
We’re back with another enlightening episode of the Affiliate Marketing Podcast. This week, Irina Makarova, CMO at PIN-UP Partners, shares her experience transitioning from FinTech to iGaming. Irina shares how...
Affiverse Partner
Article
IPL 2025: The Basics of Driving Traffic for the Indian Premier League by PIN-UP Partners
Landing pages, traffic sources, and maximum profit Sports have always been about big audiences — and today, those audiences go way beyond stadiums. Take the Super Bowl, for example. The...
Article
The Ultimate Guide to Telegram Engagement Tools
As Telegram solidifies its position as a premier platform for digital community building, the ecosystem of tools supporting channel and group management continues to expand. With over 800 million monthly...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Woman studying on laptop
Article
Influencer Marketing Goes to Uni: Why “Becoming an Influencer” is Now a Legit Career Path
If you’d told a university careers adviser 10 years ago that one day students would be enrolling in degree-level courses on how to become an influencer, they probably would’ve laughed....
Article
Why Your Boss Needs to Send You to ELEVATE 2025
Picture this: You’re on a sun-drenched terrace overlooking the vibrant city of London, drink in hand, deep in conversation with a leading expert in affiliate marketing. Around you, industry giants...
Article
Issue 2 of Affiverse Magazine Is Here – Get Your Copy Now!
The wait is over! Affiverse Magazine – Issue 2 has officially dropped, and it’s packed with powerful insights and actionable strategies that every affiliate marketer needs to succeed in 2025....