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Cutting-edge campaigns, strategies, and techniques to grow and engage your audience, with insights from partners.
By Affiverse
Video content ideas for affiliate marketers
Content is more important than ever before. Brands and businesses are increasingly judged on the quality and quantity of content they deliver. Consumers have come to expect a level of... Read More
Article
• February 27, 2023
By Affiverse
TikTok is coming to cars – if you own a Mercedes-Benz
Mercedes-Benz and TikTok are collaborating to bring TikTok into your cars. We should say up front that nothing will play unless the car is stationary, but as a solution to... Read More
Article
• February 23, 2023
By Affiverse
Twitter adds “Community Notes” that will alert users engaged with post
In an effort to dispel misinformation on a platform famed for its misinformation long before Elon Musk ever took the reins, Twitter is adding Community Notes to posts that users... Read More
Article
• February 22, 2023
By Affiverse
TikTok influencers to benefit from new “Creativity Program” for more revenue
TikTok is launching a “Creativity Program”, with selected creators testing its beta feature. It is to be released alongside the much-criticized Creator Fund, which has been known to be lacking... Read More
Article
• February 21, 2023
By Affiverse
YouTube CEO Susan Wojcicki to step down after almost 9 years
After almost nine years in the position, YouTube CEO Susan Wojcicki is stepping down. In a statement, the YouTube CEO said: “Today, after nearly 25 years here [with Google], I’ve... Read More
Article
• February 17, 2023
By Affiverse
5 ways AI will Change Affiliate Marketing Forever
Artificial intelligence (AI) is making waves in virtually every sector of business, and affiliate marketing is no exception. With the rise of AI, marketers and advertisers are exploring new ways... Read More
Article
• February 16, 2023
By Affiverse
TikTok Insights releases 70,000 new data insights for marketers
The TikTok Insights tool has been newly kitted out with an additional 70,000 new insights to aid marketers on the platform. Since its launch in May of last year, TikTok... Read More
Article
• February 16, 2023
By Affiverse
TikTok user growth stalls prompting a new Creator Revenue Program
As is inevitable with any business model that focuses on new users, like Netflix, Twitter, etc. TikTok has reached its peak. According to data.ai, TikTok’s user growth has finally stalled,... Read More
Article
• February 14, 2023
By Affiverse
TikTok adds new marketing Promote features to its clips
TikTok has released four new Promote tools to help brands, marketers, and creators to get more eyes on their content and get their content out there. As explained by TikTok:... Read More
Article
• February 13, 2023
By Affiverse
Meta to explore paid blue checkmarks, a la Twitter 2.0
Despite the unpopular approach to verification that Twitter and its CEO Elon Musk are pursuing, it appears to have peeked the interest of Meta and Mark Zuckerberg and are pursuing... Read More
Article
• February 9, 2023
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TikTok Symphony Creative Studio visual showing Content Suite, TikTok One and Symphony Agent.
Article
TikTok Adds Symphony Agent AI Tools at Cannes Lions 2026
TikTok has announced a new set of AI and creator-focused advertising tools at Cannes Lions 2026, including Symphony Agent, an agentic AI product built to help advertisers create TikTok-first campaigns...
MrBeast creator platform headline above red-carpet event photo.
Article
MrBeast Creator Platform Plans Move Forward With Pietra Team Hires
Beast Industries has hired talent from creator-commerce startup Pietra as MrBeast’s company pushes ahead with plans for a creator platform built around brand sponsorships and data-led growth. According to Business...
Podcast
How AI is Democratising and Personalising Affiliate Program Management
What actually happens when AI moves from buzzword to something you can use inside an affiliate program every single day? Today, Lee-Ann sits down with Michael Cole, CMO at Everflow,...
Google spam update graphic with search results, shield and blocked spam cards.
Article
Google Rolls Out June 2026 Spam Update
Google has released its June 2026 spam update, giving affiliate publishers and SEO teams another ranking change to track across organic search. The update appeared on the Google Search Status...
Meta AI search and Instagram live shopping graphic with Facebook, Instagram and Meta logos.
Article
Meta Expands AI Search and Live Commerce Tools Across Facebook and Instagram
Meta has introduced new AI search tools for Facebook and expanded its live commerce ad products across Facebook and Instagram, giving brands, creators and affiliates more ways to connect discovery...
World Cup 2026 marketing funnel with search, creators, streaming, retail and fan engagement.
Article
World Cup 2026 Marketing Turns Soccer Discovery Into a Digital Funnel
World Cup 2026 marketing will not stop at the final whistle. Fans will search for rules, watch clips, follow creators, open streaming platforms, buy local merchandise and discover clubs long...
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