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Insights

Bold perspectives, expert opinions, and emerging trends shaping performance marketing, featuring insights from partners.
By Affiverse
Instagram to focus on video content – What this means for affiliates
The head of Instagram has announced that the platform has moved away from its image-sharing roots and will now be focused on four key areas. This will no doubt change... Read More
Article
• July 5, 2021
By Affiverse
5 affiliate marketing strategies that will boost your sales
If done correctly, affiliate marketing can be one of the most powerful and reliable ways to promote your business and retain customers. Attracting customers through affiliate marketing is a successful... Read More
Article
• July 2, 2021
By Affiverse
Should you create an affiliate marketing podcast?
It seems like there are plenty of podcasts on the market nowadays, and they cover any genre and topic that you can think of. Of course, this also means that... Read More
Article
• July 2, 2021
By Affiverse
How to network successfully at hybrid events
Networking is a big part of any event that you might attend as an affiliate. However, this can be difficult to do at a hybrid event where half the audience... Read More
Article
• July 1, 2021
By Affiverse
Is it worth investing in your affiliates’ skills development?
As an affiliate manager, one of your many roles will be ensuring that your affiliates have all the skills they need to be able to do their jobs to the... Read More
Article
• July 1, 2021
By Affiverse
Why planning is a key component of a successful marketing campaign
Affiliates need to be pros at planning. If you wish to see achievable and concrete results from your marketing campaigns, you need to make sure that they are well-planned from... Read More
Article
• June 30, 2021
By Affiverse
How can affiliate marketers leverage the summer niche?
As an affiliate marketer, you should understand the importance of seasonal products and services. In order to ensure you are marketing to the right people at the right time, you... Read More
Article
• June 29, 2021
By Affiverse
4 ways to improve your affiliate marketing with YouTube
As you may already be aware, YouTube is one of the most visited sites on the internet with now over 2 billion users. Many affiliate marketers have found great success... Read More
Article
• June 28, 2021
By Affiverse
How to use Facebook paid online events to promote your brand
Facebook can be a fundamental tool for your small business. In 2020, the social media platform launched a brand-new service allowing users to host virtual events online. By signing up... Read More
Article
• June 28, 2021
By Affiverse
Key considerations for the Interstate Treaty on Gambling in Germany
For a long while, iGaming affiliates have been eagerly awaiting the arrival of the new Interstate Treaty on Gambling in Germany, which comes into force on July 1st. This allows... Read More
Article
• June 25, 2021
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Revpanda Group and All-in Global logos on a teal acquisition graphic.
Article
Revpanda Group Acquires All-in Global and Scales CRAIG, an AI Localization Platform
Revpanda Group has confirmed its acquisition of All-in Global, the iGaming localization company founded by Roy Pederson 18 years ago. The deal forms part of Revpanda Group’s wider plans to...
LinkedIn creator profile connected to brand, partnership and performance icons.
Article
LinkedIn Creator Marketplace Adds a New Layer to B2B Creator Discovery
LinkedIn is making a clearer move into B2B creator discovery. The platform has introduced Creator Marketplace, a new section inside LinkedIn’s ad platform that helps advertisers find creators by sector,...
Podcast
How Affiliates Can Spot Casino Fraud and Build Trust in Online Gaming
Welcome back to a brand new season of the Affiliate Marketing Podcast! In Season 26, Episode 1, Lee-Ann Johnstone speaks with James Elliott, founder of Gamecheck, about casino fraud, cloned...
Nike Rip the Script featured image with World Cup ad thumbnail and campaign headline.
Article
Nike Revives the Big Football Ad Era With “Rip the Script”
Nike has brought back something football fans have been missing: the oversized World Cup ad that feels built for group chats, fan edits, reaction videos, and half-time arguments. Its new...
PewDiePie posing beside laptop showing the Odysseus AI workspace interface.
Article
PewDiePie Launches Odysseus, a Self-Hosted AI Workspace for Privacy-First Creators
PewDiePie has launched Odysseus, a free, open-source AI workspace built for users who want to run AI tools on their own hardware. The project moves beyond a simple chatbot interface....
Samsung Ads smart TV home screen displayed in a modern living room.
Article
Samsung Ads Brings Smart TV Home Screen Ads to Programmatic Buyers
Samsung Ads has opened its Smart TV home screen inventory to programmatic buying, giving advertisers a new route into one of the most visible areas of the connected TV experience....
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