It’s almost back-to-school for lots of students in the UK and with the average cost of back-to-school supplies rising due to recessionary impacts it’s a good idea to plan ahead
The world is witnessing a significant shift in consumer behaviour and at the forefront of this change is Generation Z, or Gen Z. Born between the mid-1990s and the early
Measuring and understanding the true incremental impact of affiliate campaigns is becoming increasingly important. Performance marketing agency, Partnercentric, recently released their findings of their Incrementality Report for 2023. This report delivered
Humans are emotional creatures by nature. This is evident in the relationships we form with one other, how we react to art and music, and even our politics and social
Adapting is the best way to survive. This is true of most facets of life, and especially true for an affiliate manager, but it might be frightening for a content
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