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At ELEVATE, you’ll find yourself among a dynamic community of forward-thinkers, affiliate thought leaders, and industry pioneers. Prepare to be challenged, enlightened, and empowered as you engage with top-notch content, immersive masterclasses, and strategic networking opportunities. Combining affiliate marketing and lead generation at ELEVATE showcases the synergy between the two disciplines, led by top professionals in the field.
Our meticulously curated lineup of veteran industry speakers will ignite your imagination and provoke thought-provoking discussions that transcend conventional boundaries. Whether you’re a seasoned professional or a budding affiliate entrepreneur, ELEVATE offers insights and perspectives that will revolutionize the way you approach your work.
EXPERT SPEAKERS
Lee-Ann Johnstone
Affiverse
Dean Seddon
Maverrik
Kitty Newman
TrapezeMedia
Chloë Thomas
eCommerce MasterPlan
Kaspar Szymanski
SearchBrothers
Heather Murray
AI for Non – Techies
Torsten Leidloff
Artefact
Alexander Hollstein
onlyoneway
Ishtvan Torpoi
TAG®
Red Barrington
Red Star
Jim Banks
Spades Media
Hanan Maayan
impact.com
Paul Fernandez
The Growth Guys
Ben Helyar
Digi Reach
James Porcas
MVF
Dave Gowans
Browser to Buyer
Simon Delaney
Databowl
Rytis Rudzinskas
CEE Attorneys
Michel Jacqueroud
Samsung
Luke Watkin
MVF
Alexander Higson
CJ
Vana Han
TikTok for Business
Erion Fishta
Meta
Steve Davies
GoodMortgage
Holly Hayes
Dear Media
This isn’t just another networking event – it’s learning forward.
It’s about getting in front of people who know how to help you create a tactical sales plan for your business growth It’s about learning how to acquire new customers leveraging multiple channels to invest in to face the new challenges we face next year – head on!
Nestled on the lively South Bank of the Thames, Park Plaza Westminster Bridge London boasts unparalleled views of the Houses of Parliament and Big Ben, positioning guests in the vibrant epicentre of London’s cultural and political landscape. Conveniently located near Westminster and Waterloo tube stations, it offers easy access to explore the myriad wonders of the city.
Day 1: 16th September 2024 Correct at the time of publishing – all times are shown in BST and may be subject to change | |||||
| 09:00 – 10:00 | Registration, Welcome & Badge Collection / Exhibitor Hall Opens | ||||
10:00 – 10:15 WELCOME ADDRESS – DAY ONE | Lee-Ann Johnstone, CEO & Founder, Affiverse | ||||
10:15 – 11:00 The Convergence of Performance Marketing | Panel Discussion MODERATOR Lee-Ann Johnstone, Founder, Affiverse PANELLISTS Alexander Hollstein – Founder, OnlyOneWay(DE) Kitty Newman – Founder, TrapezeMedia Hanan Maayan – VP Marketplace Operations, impact.com | ||||
11:00 – 11:30 Forget PageRank. Just Rank instead. | TedTalk / MasterClass SPEAKER: Kaspar Szymanski – Founder, SearchBrothers.com | ||||
11:30 – 12:00 Evaluating and Testing New | TedTalk / MasterClass SPEAKER Paul Fernandez – Co-Founder & CEO, The Growth Guys | ||||
| 12:00 – 13:00 | LUNCH & MATCHMAKING BEGINS Exhibitor Hall Opens | ||||
13:00 – 13:30 Mastering Social Media and | TedTalk / MasterClass SPEAKER ANNOUNCED SOON! | ||||
13:30 – 14:00 Adapting your Affiliate program | TedTalk / MasterClass SPEAKER Dean Seddon – Founder, Maverrik.io | ||||
14:00 – 15:00 Balancing Volume and ROI: | Panel Discussion MODERATOR: ANNOUNCED SOON! PANELLISTS Luke Watkin – Commercial Director B2C, MVF Global | ||||
| 15:00 – 15:30 | NETWORKING & EXHIBITION HALL COFFEE & TEA BREAK | ||||
15:30 – 16:00 A practical guide to making more | TedTalk / MasterClass SPEAKERS Rytis Rudzinskas – Partner, CEE Attorneys | ||||
| 16:00 – 16:15 | CLOSING ADDRESS Chairperson address on today’s learnings | ||||
| 16:30 – 18:00 | JOIN US AT THE OFFICIAL NETWORKING & COCKTAIL PARTY Sponsored by TIKTOK | ||||
Day 2: 17th September 2024 Correct at the time of publishing – all times are shown in BST and may be subject to change | |
| 09:00 – 10:00 | Registration & Breakfast EXHIBITOR HALL IS OPEN FOR MEETINGS |
10:00 – 10:15 WELCOME ADDRESS – DAY TWO | Lee-Ann Johnstone, CEO & Founder, Affiverse |
10:15 – 11:00 Elevating Your E-commerce Acquisition Strategy | Panel Discussion MODERATOR: Lee-Ann Johnstone, CEO & Founder, Affiverse PANELLISTS: Chloë Thomas – Editor-in-Chief, eCommerce MasterPlan Ishtvan Torpoi – Owner, TAG® Jim Banks – CEO, Spades Media |
11:00 – 11:30 Hidden Winners – Conversion Optimisation | TedTalk / MasterClass SPEAKER Dave Gowans – Managing Director, Browser to Buyer |
11:30 – 12:00 Mastering AI for Marketing in 2025 | TedTalk / MasterClass SPEAKER Heather Murray – Founder, AI for Non-Techies |
| 12:00 – 13:00 | LUNCH & MATCHMAKING BEGINS Exhibitor Hall Opens |
13:00 – 13:30 Launching a successful affiliate program – | TedTalk / MasterClass SPEAKER Red Barrington – Owner, Red Star Digital |
13:30 – 14:00 Mastering Lead Generation: Tactics for Thriving | TedTalk / MasterClass SPEAKER James Porcas – Managing Director MVF Global |
14:00 – 15:00 Exposing the Truth: Navigating the Affiliate | Panel Discussion MODERATOR: Simon Delaney – CEO, DataBowl PANELLISTS: Michel Jacqueroud – Senior Affiliate Marketing Manager, Samsung Ben Helyar – CEO, Digi Reach Alexander Higson – Senior Director Business Development, CJ Steve Davies – Co Founder, Giving Mortgages |
15:00 – 15:30 | NETWORKING & EXHIBITION HALL COFFEE & TEA BREAK |
15:30 – 16:00 Unlock the power of Lead Generation with Meta | TedTalk / MasterClass SPEAKER Erion Fishta – Solutions Architect, Meta |
| 16:15 – 16:30 | CLOSING ADDRESS Chairperson summary |
| 17:00 | EXHIBITION HALL CLOSES |
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The Convergence of Performance Marketing & Lead Generation in 2025In an increasingly digital and data-driven landscape, the worlds of performance marketing and lead generation are rapidly evolving. The year 2025 marks a crucial juncture where these two domains are poised to converge, reshaping strategies, technologies, and customer engagement models. This panel brings together industry experts to explore the emerging trends, challenges, and opportunities at the intersection of performance marketing and lead generation. |
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Elevating Your E-commerce Acquisition Strategy: Climbing Out of the rut!?Join industry leaders as they share actionable insights on elevating your e-commerce acquisition strategy. Learn how to overcome common pitfalls and revitalise your approach to customer acquisition. Whether you’re struggling to stand out in a crowded market or seeking innovative tactics to boost sales, this panel discussion offers practical advice to help you climb out of the rut and thrive in the competitive e-commerce landscape. |
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Navigating the Future: Lead Generation Essentials for Performance Marketers in 2025As we approach 2025, the landscape of performance marketing is undergoing a seismic shift, propelled by cookie deprecation and tightening data regulations like GDPR in the EU and evolving policies in the US. In this panel discussion, we delve into the critical aspects every performance marketer should grasp about lead generation and its pivotal role in shaping the future of marketing strategies. With cookie deprecation looming large, the reliance on first-party data sources becomes paramount, necessitating a deeper understanding of audience segmentation, data privacy compliance, and innovative techniques for lead generation. Our expert panellists will dissect the implications of these changes, offering actionable insights and strategies to navigate this new paradigm effectively. |
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 | Adapting to Cookie Deprecation: The |
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Evolving Customer Behaviours: Navigating Affiliate Convergence and the challenges of accurately tracking it!Join us for an in-depth panel discussion exploring the changing landscape of customer online behaviours amidst the convergence of lead generation and performance marketing. As these two disciplines blur into one, it’s crucial for brands to understand the tactical and practical strategies required to navigate this paradigm shift effectively. Our panellists will delve into the role of data-driven tracking and administration resources in deciphering evolving customer behaviours, enabling brands to adapt their marketing strategies accordingly. We’ll discuss the challenges and opportunities presented by this convergence and examine how brands can collaborate with their technology , data suppliers and referring partner types to better meet these challenges. From leveraging advanced analytics to fostering strategic partnerships, this session offers actionable insights to help programs scale sales. |
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| Forward Focus – Lead Generation |
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EXPERT-LED MASTERCLASSES TO HELP YOU TAKE ACTION
You will be listening to industry experts at the Elevate Summit, who will share tips, strategies and learnings with your ticket.
But If you want to go a little deeper, we’ve also got four in-depth, expert-led Masterclass Implementation workshops which will set you up for success in 2024.
- Adapting your Affiliate program with Social Sales On Steroids
16th September
How to master LinkedIn and leverage social selling tactics to drive incremental sales for your affiliate marketing , performance and lead generation business.
- SEO Masters - everything you need to navigate the way forward
16th September
Google’s recent SEO updates have impacted many top performing lead gen and affiliate partnerships in the last year, if you want to understand how to navigate SEO and ELEVATE your business success you’ll want to be in this masterclass!
- Affiliate Traffic - breaking through noise
16th September
Cracking New sources of Traffic that convert. A Masterclass focussed on where to engage and elevate your affiliate business and audience and how to effectively convert them to drive incremental sales for your business.
- The Tech BootCamp Series Masterclass
17th September
Tech Bootcamp Stage Demo’s – Meet these advanced ecommerce tech and development companies and discover how their platforms can enhance your business growth
- How to leverage the power of performance marketing to grow your affiliate program in 2025.
17th September
How to ELEVATE your affiliate program performance now to gain momentum in 2025 – a future look at new tactical advancements for program managers that will give your business a chance to win against the competition. Those in this masterclass will get a tactical advantage to push forward and ELEVATE their performance with content and tactics shared nowhere else.
BENEFITS OF EXHIBITING
Network with SME, Networks, Agencies, SaaS partners looking to grow their lead generation and affiliate marketing programs. Discover new business partners and put your product, brand or service in front of an engaged audience. Download our Sponsorship Pack or Contact [email protected] Today!
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