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By Affiverse
Cherry affiliate enters strategic partnership with Aftonbladet
Affiliate company Game Lounge, a subsidiary of Cherry AB, has today signed an agreement with Aftonbladet, Sweden’s largest media site. The deal provides Game Lounge with an additional marketing channel... Read More
Article
• December 24, 2018
By Affiverse
Lee-Ann Johnstone and Roo Wright: The growing influencer market and adapting to change in the affiliate market
Over recent years, influencer marketing has grown to become a global marketing phenomenon, taking both social media and the rest of the digital world by storm. Affiverse founder, Lee-Ann Johnstone... Read More
Article
• December 13, 2018
By Affiverse
Progressive Web Apps – How can they be used for affiliate business?
As we move forward in the online world, speed and convenience are becoming crucial to audiences. There are many solutions cropping up to address this. One such solution is the... Read More
Article
• December 13, 2018
By Affiverse
Web, Mobile, AMP – Why affiliates should look now for growth in SERPS
The way in which we use the internet has changed a lot over the past few years. With over 50% of all internet traffic now coming from mobile devices, it... Read More
Article
• December 12, 2018
By Affiverse
How technology is changing your affiliate effort
In the digital age, the world around us is changing at breakneck speed. Unless you’re able to keep up with the flow of technology and improve your website engagement, you’ll... Read More
Article
• December 11, 2018
By Affiverse
Affiliate comparisons must "focus on establishing the difference between legal and offshore operators"
Gambling.com Group Chief Executive Charles Gillespie has claimed that many US consumers “still don’t understand the difference” between legal and offshore operators, and advised that “affiliate comparisons need to be... Read More
Article
• December 3, 2018
By Affiverse
Seen and heard: Why affiliates must offer AV content
Warren Ashurst, Head of Broadcast at Independent Content Services, emphasised to Affiverse that sports betting affiliates must broaden content strategies to include audio and video. Online sports betting affiliates are... Read More
Article
• November 30, 2018
By Affiverse
How to add influencer marketing to your affiliate model
Influencer marketing is a global phenomenon that has taken the digital world by storm. In 2017, Instagram influencers alone were worth an estimated $1.07 billion, while this figure is projected... Read More
Article
• November 27, 2018
By Affiverse
Affiliate Opinion: A perspective on the ASO opportunity
Jess Roche, Chief Marketing Officer of sports betting tips app OLBG, shares her experience of maximising ASO for organic installs. First of all, what is the App Store Optimisation (ASO) opportunity for... Read More
Article
• November 27, 2018
By Affiverse
Traffic Label’s SlotsAffiliates.com site launches affiliate program
UK-based marketing firm Traffic Label has launched an affiliate program for its SlotsAffiliates.com network with Income Access, Paysafe’s marketing technology and services provider. Through its integration with Income Access’ affiliate... Read More
Article
• November 23, 2018
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Article
Celebrating the SME Rising Stars of Our Industry With the Affiverse RAV Awards
The affiliate marketing industry has always been a vibrant ecosystem of innovation, creativity, and relationship-building. Every day, we’re inspired by the incredible work happening across this space – especially by...
Podcast
Swipe, Earn, Repeat: Unlocking the Power of Card-Linked Offers
This week, host Lee-Ann Johnstone dives deep into one of affiliate marketing’s most misunderstood yet powerful tools with James Bannerman, VP of Global Sales at The Reward Collection. While many...
Article
Sage Signs As Headline Sponsor for ELEVATE 2025
If you haven’t already seen – we’re excited to be welcoming Sage as the headline sponsor for ELEVATE Summit this year, taking place on July 15-16. This partnership highlights Sage’s...
Webinar
Webinar: Attracting and Retaining Affiliates with Seamless Payment Experiences
In a recent webinar, industry experts Teddy Ludmer, Senior Alliance Manager at Tipalti, and Ioana Chirnogeanu, Head of Publisher Development EMEA at Everflow, shared invaluable insights on how payment systems...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Article
Inside Look: Lee-Ann Johnstone on ELEVATE Summit 2025 and Affiliate Marketing Education
‘If you build it, they will come ‘– that’s one for any Field of Dreams movie fans out there! Lee-Ann Johnstone, founder and CEO of Affiverse, is proving that when...
Article
The Next Chapter: Inside Affiverse Issue 3
Is Your Affiliate Strategy Ready for the Revolution That’s Already Underway? While most marketers are still using yesterday’s playbook, industry pioneers are quietly rewriting the rules of engagement—and the gap...
Article
What iGaming Affiliates Need to Know About the 2025 Regulatory Update
If you’re running an iGaming affiliate business in 2025, the question isn’t whether regulation affects you it’s how much. Gone are the days when affiliates sat on the sidelines of...
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