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Harness analytics, performance metrics, and actionable insights from experts and partners, shaping the future of affiliate marketing.
By Affiverse
How to best track your affiliate marketing campaigns
As an affiliate marketer, it is no longer enough to establish a solid affiliate marketing campaign. You must track a series of key performance indicators on a regular basis and... Read More
Article
• August 6, 2021
By Affiverse
Genius Sports and DraftKings join together for data deal
Leading sportsbook DraftKings has joined with Genius Sports for a multi-year agreement that will see the brands share the official data and content solutions for a range of top sports... Read More
Article
• August 6, 2021
By Affiverse
The Affiliate Marketing Podcast – Facebook & Google Ads Privacy with Christopher Tompkins
Have you been enjoying season 4 of the Affiliate Marketing Podcast so far? We have already been joined by some incredible guests this season and we have so much more... Listen Now
Podcast
• July 1, 2021
By Affiverse
Spain establishes framework to share gambling self-exclusion data
Spain’s 17 autonomous communities agreed to cooperate and share data from their individual gambling self-exclusion networks, marking the next step in the country’s plan to bring together its self-exclusion registers.... Read More
Article
• June 28, 2021
By Affiverse
Google further delay the death of the Cookie
Googles plan to remove their web-tracking technology from Chrome has now been further delayed until late 2023. The search engine has continued to face pressure from competition regulators, privacy advocates... Read More
Article
• June 25, 2021
By Affiverse
What affiliates should know about Colorado’s new data privacy bill
As sports betting and casino gambling roll out across the USA, many affiliates are beginning to settle into the American markets and see what is on offer here. However, in... Read More
Article
• June 14, 2021
By Affiverse
Privacy and affiliates – what you need to know
Privacy laws are some of the most important that we as affiliate marketers need to deal with. From the gathering of data to how we use it in our campaigns,... Read More
Article
• April 26, 2021
By Affiverse
What is first party data and how does this play a role in cookie-less tracking?
Affiliates have several different tools and data collection options open to them to help them create a good program packed with information they can use to better it. One area... Read More
Article
• April 8, 2021
By Affiverse
Why privacy and safety must be brand priorities for affiliates
So far, we have discussed in great detail how affiliates and marketing managers can use some of the biggest trends of 2021 to drive their programs forward and take things... Read More
Article
• January 28, 2021
By Affiverse
Sportradar awarded AFC data distribution contract
Global sports data and digital content provider Sportradar has been awarded the AFC data distribution contract. This partnership agreement with the Asian Football Confederation will run from 2021 to 2028.... Read More
Article
• January 14, 2021
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Article
Rakuten and impact.com Announce Strategic Alliance
Two of performance marketing's most recognisable affiliate network names have confirmed a formal partnership that could reshape how advertisers build and scale affiliate programs globally today. Rakuten International and impact.com...
Podcast
Diversify or Disappear: How Publishers Win in 2026
What happens when the biggest threat to your publishing business is also buried inside the data you're not looking at? Jorge Barbosa of wecantrack, joins Lee-Ann to talk about what...
Article
ChatGPT Kills Instant Checkout: What It Means for Affiliate Programs
OpenAI has quietly pulled the plug on Instant Checkout inside ChatGPT. The feature, launched just five months ago with Etsy, Shopify, and Walmart among its launch partners, never gained meaningful...
Affiverse Partner
Article
Can Affiliate Drive Both Visibility and Conversion? bonprix Shows How
In digital marketing, visibility and performance have traditionally been treated as separate objectives. Premium placements are often associated with brand awareness, while performance channels are expected to drive measurable conversions....
Article
PartnerStack Joins AppDirect in a Move That Could Reshape B2B Affiliate Distribution
PartnerStack, has confirmed it is joining AppDirect, the subscription commerce and marketplace platform that serves more than 1,000 technology providers, 14,000 technology advisors, and 16 million subscribers. The announcement, published...
Affiverse Partner
Webinar
The Webinar That Changes Everything We Thought We Knew About Affiliate Marketing
Why Affiliate Partnerships Will Drive LLMS Last Thursday, we hosted what might be the most important conversation in affiliate marketing this year. And if you missed it live, you need...
Article
Meta Launches Facebook Affiliate Partnerships: What It Means for Your Program
Facebook has never made it easy for affiliates. For years, creators on the platform had to direct audiences to a link in bio, a pinned comment, or a third-party storefront...
Article
What Is Query Fan-Out in Google’s AI Search
Bottom Line Up Front: Google's AI Mode uses “query fan-out” to break single searches into multiple sub-queries behind the scenes, fundamentally changing how affiliate marketers need to approach content strategy....
Article
Lee-Ann Johnstone Named One of 20 Industry Icons in Performance Marketing Awards’ 20th Anniversary
Konverj.io agency founder – Lee-Ann Johnstone has this week, been named one of 20 Industry Icons by the Performance Marketing Awards, as part of a special recognition program marking the...
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