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By Affiverse
New web design trends to watch out for
If you want to make your site stand out you have to keep up with UX and design trends. We’ve summarised a few of the new design trends to help... Read More
Article
• September 4, 2018
By Affiverse
Industry must support punters “before gambling becomes a problem”, says William Hill
The betting industry must support customers “before gambling becomes a problem”, according to Lyndsay Wright, William Hill’s Director of Strategy, Brand & IR. In an exclusive interview with SBC News,... Read More
Article
• September 3, 2018
By Affiverse
PlayOJO strengthens Swedish sponsorship presence
PlayOJO is looking to strengthen its marketing efforts in core markets after striking a deal to sponsor Paradise Hotel, the most popular reality TV series in Sweden. Powered by the... Read More
Article
• September 3, 2018
By Affiverse
New Genting MD to nurture growth of “both casino and sports verticals”
Genting Casinos has appointed Jeremy Taylor, formerly Group Marketing Director at Betsson, as Managing Director. Taylor has been tasked with spearheading ambitious interactive casino and sports brands plans from the... Read More
Article
• September 3, 2018
By Affiverse
Understanding the importance of regression analysis
Most affiliates, spend a lot of time monitoring their site traffic. It’s a cornerstone of any successful affiliate business. One thing that you might not be aware of yet is... Read More
Article
• September 3, 2018
By Affiverse
How to weather the growing pains of a new affiliate business
Growing an affiliate business as a new business owner can be tricky to tackle. If you want to reinvigorate your love of your business and get over start up hurdles... Read More
Article
• August 31, 2018
By Affiverse
African brand BetYetu launches Income Access-powered affiliate programme
BetYetu, a gaming brand that serves regulated markets in East and West Africa, has announced the launch of its BetYetu Partners affiliate programme with Income Access, Paysafe Group’s marketing technology... Read More
Article
• August 31, 2018
By Affiverse
Rebrand to BOSS. Gaming Solutions reflects firm’s “achievements in the industry”
Software developer BOSS. Gaming Studio has taken the decision to rebrand to BOSS. Gaming Solutions, in a move the firm’s Chief Operating Officer has described as “the best way” to... Read More
Article
• August 30, 2018
By Affiverse
GamblersPick bags a hat-trick of new partnerships
House Tech Ads, the affiliate network supporting Online Casino Reports has considerably expanded its portfolio of partners, unveiling agreements with Playson, Endorphina and Bgaming through its GamblersPick.com brand. The agreements... Read More
Article
• August 30, 2018
By Affiverse
Betsson continues support for Swedish Hockey
Betsson is the new main sponsor and exclusive betting partner to the Swedish Hockey League (SHL). Together with SHL, Betsson wants to increase the interest in ice hockey, both in... Read More
Article
• August 30, 2018
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Article
Affiverse Media Acquired by Ace Alliance, Part of the Revpanda Group
A New Chapter Begins for One of Affiliate Marketing's Leading Independent Publications AffiverseMedia the #1 digital publication dedicated to “Affiliate Marketing News” educating and informing affiliate and performance marketing professionals...
World Cup 2026 strategy banner with trophy and Affiverse branding.
Article
The $3.1 Billion Marathon: A Strategic Playbook for the 2026 World Cup Affiliate Manager
The 2026 World Cup changes the affiliate management playbook. With 48 teams, a 39-day schedule, and a projected $3.1 billion betting handle, generic partner support won’t hold. Affiliate managers will...
Podcast
What Happens When You Turn Affiliate Marketing Into a Games League
Why Most Affiliate Networks Are Built for the Brand, Not the Partner Dorin Boerescu has been in this industry since 2009. He started as an affiliate, bought a network that...
Meta graphic showing Instagram, Facebook and WhatsApp grouped under one brand.
Article
Meta Launches Paid Plus Plans for Instagram, Facebook and WhatsApp
Meta has launched paid Plus plans for Instagram, Facebook and WhatsApp, adding a new subscription layer to apps that creators, brands, affiliates and social media teams already use every day....
Podcast
When Creators and Affiliates Stop Being Different Budget Lines
What happens when a 26-year performance marketing veteran looks at the creator and affiliate divide and says the industry is solving the wrong problem entirely? If your affiliate program and...
Google AI Search Guidelines graphic with Affiverse blog frame.
Article
Google’s AI Search Guidelines: What Affiliates Need to Know
Google’s latest documentation gives marketers a blunt message: AI Search won’t reward shortcuts. The new Google AI search guidelines show that AI Overviews and AI Mode still rely on crawlable...
Huawei affiliate webinar banner with speakers and 190% revenue growth headline.
Webinar
How Huawei Drove 190% Affiliate Revenue Growth Without Blowing the Budget
Most affiliate managers are told the same thing when they want to grow: spend more. More tenancy budget, more placements, more affiliates. But what if the growth was already sitting...
Podcast
Understanding World Cup Marketing: Where Attention Doesn’t Mean Performance
Today we go behind the scenes of one of the most high-stakes periods in sports betting marketing: the World Cup. Joining Lee-Ann is Vitaliia Pohrebniak, Team Lead of Influencer Marketing...
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