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Lee-Ann Johnstone - Founder of Affiverse
This week, Lee-Ann explores the evolution of affiliate marketing technology with Sam Darawish, CEO and Co-Founder of Everflow. The conversation reveals why tracking beyond the initial conversion is crucial for program success, how AI will reshape affiliate management, and why transparency is becoming the foundation of profitable partner relationships.
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Performance Meets Precision: Building Stronger Affiliate Campaigns with Data 
By Affiverse
The Affiliate Marketing Playbook: Key Insights from This Season’s Guests
Here we are with another season finale for the Affiliate Marketing Podcast which, thanks to our listeners, has reached 500,000 downloads… and counting! Lee-Ann takes us through what resonated the... Listen Now
Podcast
• February 6, 2025
By Affiverse
Adult Affiliate Marketing Strategies
Content Warning: Adult Themes – This episode contains discussions of adult themes, including topics related to the adult industry and sexual wellness. It is intended for individuals aged 18 and... Listen Now
Podcast
• January 30, 2025
By Affiverse
Scaling Smarter: Inside the World of High-Impact Ecommerce Strategies
This week, Lee-Ann chats with Khaled Mostafa, the co-founder of Beckett Stores, who shares his unique journey in the e-commerce and affiliate marketing space. Khaled discusses his early experiences with... Listen Now
Podcast
• January 23, 2025
By Affiverse
Secrets to Building Loyal Affiliate & Customer Audiences
In this episode, Lee-Ann interviews Holly Hayes, the trailblazing creative personal brand strategist and social media guru responsible for the global growth of Diary of a CEO – Steven Bartlett’s... Listen Now
Podcast
• January 16, 2025
By Affiverse
How To Plan Your Affiliate Growth Strategy For 2025
Welcome back to the Affiliate Marketing Podcast! In this second episode of 2025, we’re diving into actionable strategies for the year ahead. With many of us settling back into work... Listen Now
Podcast
• January 9, 2025
By Affiverse
New Year, New Goals & My 2025 Affiliate Marketing Predictions
In this celebratory New Year episode of the Affiliate Marketing Podcast, Lee-Ann Johnstone, founder of Affiverse, reflects on an exceptional 2024 while looking ahead to the trends and opportunities shaping... Listen Now
Podcast
• January 2, 2025
By Affiverse
Seasons Greetings & Looking Back on 2024
This week on the Affiliate Marketing Podcast, Lee-Ann reflects on this holiday season. Join us as we wrap up 2024 with a heartfelt look back on a year filled with... Listen Now
Podcast
• December 26, 2024
By Affiverse
Performance vs. Perception: The Budget Disconnect in Affiliate Marketing
In this episode of the Affiliate Marketing Podcast, Lee-Ann and Jim Nichols delve into the critical topic of affiliate marketing budgets. They explore the reasons behind the underfunding of affiliate... Listen Now
Podcast
• December 19, 2024
By Affiverse
How to Scale your SaaS Affiliate Program and Build Long Term Partnerships
In this episode, Lee-Ann Johnstone interviews John LoBrutto, an expert in affiliate marketing, focusing on the unique aspects of SaaS affiliate programs. They discuss foundational elements, the right timing for... Listen Now
Podcast
• December 12, 2024
By Emma Roberts
High Stakes Conversions: Why CRO Matters for iGaming (Affiliates and Operators)
In this episode of the Affiliate Marketing Podcast, host Lee-Ann Johnstone speaks with Dave Gowans from Browser to Buyer about the significance of Conversion Rate Optimization (CRO) for businesses, especially... Listen Now
Podcast
• December 5, 2024
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Article
Celebrating the SME Rising Stars of Our Industry With the Affiverse RAV Awards
The affiliate marketing industry has always been a vibrant ecosystem of innovation, creativity, and relationship-building. Every day, we’re inspired by the incredible work happening across this space – especially by...
Podcast
Traffic, Tools & Trust: How Everflow is Powering the New Affiliate Era
This week, Lee-Ann explores the evolution of affiliate marketing technology with Sam Darawish, CEO and Co-Founder of Everflow. The conversation reveals why tracking beyond the initial conversion is crucial for...
Article
Sage Signs As Headline Sponsor for ELEVATE 2025
If you haven’t already seen – we’re excited to be welcoming Sage as the headline sponsor for ELEVATE Summit this year, taking place on July 15-16. This partnership highlights Sage’s...
Webinar
Webinar: 4 Ways to Build a High-Impact Affiliate Career in 2025 
In a revealing webinar that pulled back the curtain on one of digital marketing’s most lucrative yet misunderstood sectors, industry veterans Lee-Ann Johnstone and Naomi Barton delivered a stark reality...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Article
Inside Look: Lee-Ann Johnstone on ELEVATE Summit 2025 and Affiliate Marketing Education
‘If you build it, they will come ‘– that’s one for any Field of Dreams movie fans out there! Lee-Ann Johnstone, founder and CEO of Affiverse, is proving that when...
Article
The Next Chapter: Inside Affiverse Issue 3
Is Your Affiliate Strategy Ready for the Revolution That’s Already Underway? While most marketers are still using yesterday’s playbook, industry pioneers are quietly rewriting the rules of engagement—and the gap...
Article
What iGaming Affiliates Need to Know About the 2025 Regulatory Update
If you’re running an iGaming affiliate business in 2025, the question isn’t whether regulation affects you it’s how much. Gone are the days when affiliates sat on the sidelines of...
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