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By Affiverse
How Retail Giants Leverage Affiliate Marketing for Increased Sales
When it comes to marketing online, big retailers are always looking for new ways to boost their sales.  One method that's become increasingly popular is affiliate marketing. But what exactly... Read More
Article
• January 14, 2025
By Affiverse
Open Banking, Regulation and Emerging Markets – the Trends of 2025
In an age of AI and enhanced digital communications, payments professionals cannot overlook the importance of in-person interactions. They offer an opportunity to not only expand existing networks; they offer... Read More
Article
• January 14, 2025
By Affiverse
How Advancements in Marketing Technology Are Reshaping Digital Strategies
The world of digital marketing is evolving faster than ever, and at the heart of this transformation is technology. Recent advancements in marketing technology (MarTech) are fundamentally changing how brands... Read More
Article
• January 14, 2025
By Affiverse
The Influence of Affiliate Coupon Codes on Brand Image and Revenue
Affiliate marketing has long been a powerful tool for brands looking to boost sales and reach new audiences. One of the most popular strategies within this space is the use... Read More
Article
• January 14, 2025
By Affiverse
Affiliate Marketing Fuels E-commerce Growth: A Rising Force in the Digital Marketplace
Affiliate marketing has quietly become one of the most powerful drivers of e-commerce growth. As more consumers shop online, brands are increasingly turning to affiliate partnerships to expand their reach,... Read More
Article
• January 13, 2025
By Affiverse
Influencers Take Legal Action Against Capital One Over Affiliate Commission Dispute
In a case that could reshape affiliate marketing, influencers Jesika Brodiski and Peter Hayward have filed a lawsuit against financial giant Capital One. The influencers allege that Capital One’s Shopping... Read More
Article
• January 13, 2025
By Affiverse
Supabet Launches in a League of Its Own
Get ready to kick off your affiliate game this year with Supabet, the latest sports-centric online casino brand brought to you by Mate Affiliates.  Designed for affiliates who know how... Read More
Article
• January 9, 2025
By Affiverse
The Dawn of Fully AI-Generated Commercials
The advertising world is on the verge of a revolution, with artificial intelligence (AI) poised to redefine how campaigns are created, delivered, and optimised. Industry leaders are predicting that 2025... Read More
Article
• January 9, 2025
By Affiverse
The UK Advertising Industry Set to Break £40 Billion
The UK advertising industry is poised to surpass £40 billion in revenue, cementing its status as a leader in Europe. Digital advertising is the primary driver of this growth, accounting... Read More
Article
• January 9, 2025
By Affiverse
How To Plan Your Affiliate Growth Strategy For 2025
Welcome back to the Affiliate Marketing Podcast! In this second episode of 2025, we’re diving into actionable strategies for the year ahead. With many of us settling back into work... Listen Now
Podcast
• January 9, 2025
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Revpanda Group and All-in Global logos on a teal acquisition graphic.
Article
Revpanda Group Acquires All-in Global and Scales CRAIG, an AI Localization Platform
Revpanda Group has confirmed its acquisition of All-in Global, the iGaming localization company founded by Roy Pederson 18 years ago. The deal forms part of Revpanda Group’s wider plans to...
World Cup 2026 marketing funnel with search, creators, streaming, retail and fan engagement.
Article
World Cup 2026 Marketing Turns Soccer Discovery Into a Digital Funnel
World Cup 2026 marketing will not stop at the final whistle. Fans will search for rules, watch clips, follow creators, open streaming platforms, buy local merchandise and discover clubs long...
Podcast
How AI is Democratising and Personalising Affiliate Program Management
What actually happens when AI moves from buzzword to something you can use inside an affiliate program every single day? Today, Lee-Ann sits down with Michael Cole, CMO at Everflow,...
Cloudflare Radar graphic showing bot traffic testing affiliate attribution.
Article
Cloudflare Bot Data Raises New Questions for Affiliate Attribution
Cloudflare Radar data shows that automated traffic now accounts for a major share of web page requests, adding pressure to how marketers read traffic quality, attribution, and conversion data. The...
Meta AI search and Instagram live shopping graphic with Facebook, Instagram and Meta logos.
Article
Meta Expands AI Search and Live Commerce Tools Across Facebook and Instagram
Meta has introduced new AI search tools for Facebook and expanded its live commerce ad products across Facebook and Instagram, giving brands, creators and affiliates more ways to connect discovery...
UK under-16 social media ban graphic showing restricted social media logos and advertising impact.
Article
UK Under-16 Social Media Ban Raises New Questions for Advertisers and Affiliates
The UK government confirmed on 15 June 2026 that it plans to ban under-16s from accessing social media platforms, a move that could reshape youth-focused advertising, creator partnerships, social commerce,...
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