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Breaking news, expert analysis, and the latest industry shifts curated and written by our editorial team to keep you informed on what truly matters in affiliate and performance marketing.
By Affiverse
A Year in Review : Kingbet Media shares thoughts on the year ahead
2020 has been a historic year for humanity. The Covid-19 pandemic has changed the way we interact, communicate, travel and work. At Kingbet Media, we’ve seen the biggest conferences around... Read More
Article
• January 1, 2021
By Affiverse
Affiliate Soapbox – Sports Betting
We asked, you listened!  At Affiverse, we wanted to know your thoughts on the sports betting industry and your predictions for 2021. You sent us your answers and we loved... Read More
Article
• December 31, 2020
By Affiverse
Online gambling to launch in Michigan in January 2021
Officials from the Michigan Gaming Control Board (MGCB) have confirmed that online gambling operations will launch in mid-January 2021. This comes as the online gambling bill was passed by Governor... Read More
Article
• December 31, 2020
By Affiverse
Elys Game Technology listed on NEO Exchange in Canada
Elys Game Technology (previously known as Newgioco Group) has made history, being the first public company to ever be dual-listed on the NEO Exchange in Canada and the Nasdaq Capital... Read More
Article
• December 31, 2020
By Affiverse
Google Discover: How does it affect your content strategy?
Google Discover is by no means a new feature, but it is one that is being used by more and more affiliates and brands to improve their content strategy and... Read More
Article
• December 30, 2020
By Affiverse
TikTok stops multi-level marketing: How will affiliates drive traffic in 2021?
Social channels have been one of the main sources of traffic for many affiliates around the world for quite some time now. It doesn’t matter if you are an iGaming... Read More
Article
• December 30, 2020
By Affiverse
Gambling operator fines increased by 175% in 2020
A recent report by gambling compliance tracker GamblingIndustryFines has revealed that gambling operator fines in 2020 rose to over £44M. This was a 175% increase from the fines given out... Read More
Article
• December 30, 2020
By Affiverse
Kambi infiltrates the Dutch market with JVH partnership
Kambi Group has signed a long-term deal with JVH Gaming & Entertainment, the largest casino operator in the Netherlands. This partnership will allow the sports betting supplier to infiltrate the... Read More
Article
• December 30, 2020
By Affiverse
Get inspired for 2021 with our favourite podcasts
The lull between Christmas and New Year is a time to relax and take stock. If you are looking for some inspiration for the year ahead, have a listen to... Read More
Article
• December 29, 2020
By Affiverse
Betfred and Wind Creek Hospitality launch online sportsbook in PA
Betfred USA Sports and Wind Creek Hospitality have officially launched their new online sports betting platform in Pennsylvania. This is not the first time that the two brands have collaborated.... Read More
Article
• December 29, 2020
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Article
Celebrating the SME Rising Stars of Our Industry With the Affiverse RAV Awards
The affiliate marketing industry has always been a vibrant ecosystem of innovation, creativity, and relationship-building. Every day, we’re inspired by the incredible work happening across this space – especially by...
Podcast
From Setup to Scale: Growing Affiliate Programs the Right Way
On this week’s Affiliate Marketing Podcast, host Lee-Ann Johnstone is joined by Cindy Shen, Head of Account Management, EMEA at Everflow. With over 20 years of marketing experience, Cindy brings...
Article
The Next Chapter: Inside Affiverse Issue 3
Is Your Affiliate Strategy Ready for the Revolution That’s Already Underway? While most marketers are still using yesterday’s playbook, industry pioneers are quietly rewriting the rules of engagement—and the gap...
Webinar
Webinar: Attracting and Retaining Affiliates with Seamless Payment Experiences
In a recent webinar, industry experts Teddy Ludmer, Senior Alliance Manager at Tipalti, and Ioana Chirnogeanu, Head of Publisher Development EMEA at Everflow, shared invaluable insights on how payment systems...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Article
Pay Per Lead Affiliate Programs
12 MINS READ
After two decades in the affiliate marketing trenches, I’ve seen business models come and go. Yet Pay Per Lead (PPL) programs have not only endured but flourished as one of...
Article
Teachers of ELEVATE: 5 Minutes with Charlie Hills
ELEVATE Summit 2025, London’s exclusive performance marketing summit specifically designed for SMEs, is set to transform how small and medium businesses approach affiliate marketing. This Affiverse intimate gathering brings together...
Article
The Ultimate Guide to Profitable Affiliate Niches
After two decades in the affiliate marketing trenches, I’ve watched countless “golden opportunities” rise and fall. I’ve seen marketers chase shiny objects while missing the steady money-makers hiding in plain...