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By Affiverse
AI Search Content Strategy for Affiliates: Why GEO Is Not a Shortcut
As AI Overviews, AI Mode and assistant-led search change how users discover products, offers and recommendations, generative engine optimization is becoming harder for affiliates to ignore. The question is no... Read More
Article
• June 30, 2026
By Affiverse
5 Cannes Lions 2026 Takeaways for Affiliate Marketers
Cannes Lions 2026 brought the advertising, media and marketing industry back to Cannes from June 22–26, with creators, AI tools, retail media and commerce high on the agenda. For affiliate... Read More
Article
• June 29, 2026
By Affiverse
Google and Amazon Expand AI Ad Tools Across YouTube and Retail Media
Google and Amazon Ads have announced separate June 2026 advertising updates as AI plays a larger role in campaign planning, creator discovery, product search and retail media. At Cannes Lions... Read More
Article
• June 26, 2026
By Affiverse
Google Rolls Out June 2026 Spam Update
Google has released its June 2026 spam update, giving affiliate publishers and SEO teams another ranking change to track across organic search. The update appeared on the Google Search Status... Read More
Article
• June 25, 2026
By Affiverse
MrBeast Creator Platform Plans Move Forward With Pietra Team Hires
Beast Industries has hired talent from creator-commerce startup Pietra as MrBeast’s company pushes ahead with plans for a creator platform built around brand sponsorships and data-led growth. According to Business... Read More
Article
• June 24, 2026
By Affiverse
Amazon Prime Day 2026 Puts AI-Powered Deal Discovery in Focus
Amazon Prime Day 2026 has started, running from June 23–26 with millions of deals across more than 35 categories. According to Amazon’s Prime Day 2026 announcement, this year’s event includes... Read More
Article
• June 23, 2026
By Affiverse
UK CMA Pushes Google to Give Businesses More Search Ranking Clarity
The UK CMA has introduced new conduct requirements for Google Search, putting fresh pressure on the company to provide more clarity around search rankings, AI Overviews and user data portability.... Read More
Article
• June 23, 2026
By Affiverse
TikTok Adds Symphony Agent AI Tools at Cannes Lions 2026
TikTok has announced a new set of AI and creator-focused advertising tools at Cannes Lions 2026, including Symphony Agent, an agentic AI product built to help advertisers create TikTok-first campaigns... Read More
Article
• June 22, 2026
By Affiverse
Revpanda Group Acquires All-in Global and Scales CRAIG, an AI Localization Platform
Revpanda Group has confirmed its acquisition of All-in Global, the iGaming localization company founded by Roy Pederson 18 years ago. The deal forms part of Revpanda Group’s wider plans to... Read More
Article
• June 22, 2026
By Affiverse
World Cup 2026 Marketing Turns Soccer Discovery Into a Digital Funnel
World Cup 2026 marketing will not stop at the final whistle. Fans will search for rules, watch clips, follow creators, open streaming platforms, buy local merchandise and discover clubs long... Read More
Article
• June 19, 2026
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TikTok Shop graphic introducing a new Promotion Performance Score for affiliate creators.
Article
TikTok Shop’s New Score Links Affiliate Visibility to Product and Content Quality
TikTok Shop is introducing a new Promotion Performance Score that could affect the visibility, product access and promotional benefits available to affiliate creators. From August 27, 2026, PPS will replace...
Steven Bartlett alongside the OBSN logo and text announcing its planned $400 million creator-brand push.
Article
OBSN Plans $400M Push to Turn Creator Audiences Into Global Brands
Steven Bartlett’s creator holding company, Steven.com, and brand-management group Authentic have launched OBSN, a venture designed to invest in and build businesses around established creators. The companies say their wider...
Podcast
Winning Visibility in the Age of AI Discovery
Affiliate marketing has changed dramatically over the past two decades. What was once viewed as a simple performance channel has evolved into a broader partnership ecosystem powered by technology, data,...
TikTok creator content generating an Amazon purchase while the creator attribution path breaks before checkout.
Article
TikTok Shop’s Amazon Halo Exposes a Cross-Channel Attribution Gap
Creator content on TikTok Shop may generate product demand that ultimately converts on Amazon, leaving brands and creators with an incomplete account of what influenced the sale. Recent brand examples...
ShopMy logo beside two affiliate tracking paths converging on a single online retail order.
Article
ShopMy Guidance Highlights Cross-Network Affiliate Attribution Risks 
Researcher Ben Edelman found archived ShopMy guidance recommended prioritizing its commission when ShopMy and another network recorded the same order. He argues this could lead merchants to reverse another affiliate’s...
Anthropic commerce-agent graphic showing AI-assisted product discovery and online shopping.
Article
Anthropic Launches Commerce-Agent Blueprints
Anthropic has released commerce-agent blueprints that businesses can use to build customer-facing shopping tools and internal merchant assistants with Claude. The resources include working reference implementations for retail, travel, telecom,...
Meta, Instagram and Facebook logos beside a shield and clock representing proposed teen safety controls.
Article
Meta Settlement Would Add New Teen Safety Rules to Instagram and Facebook
Meta has agreed to a proposed settlement worth up to $17 billion that would introduce new protections for users under 18 on Instagram and Facebook in participating US states and...
Publisher content shapes a Google AI answer before a payment is issued during an experimental program.
Article
Google Tests Paying Publishers When Content Shapes AI Answers
Google is testing direct payments to selected publishers when their content makes a significant contribution to answers generated by Gemini, AI Overviews or AI Mode. The invite-only AI contribution pilot...
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