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Featured Story

Spotlighting key figures, major developments, and the biggest stories shaping the industry, featuring contributions from partners.
By Affiverse
Tradedoubler Partners with PartnerBoost creating enhanced Amazon revenue channel for publishers
Tradedoubler recently announced a strategic integration with PartnerBoost, providing its publisher network with direct access to Amazon’s attribution program and significantly improved commission structures. The collaboration, launching initially in the... Read More
Article
• October 3, 2025
By Rose Govender
The Industry Needs Your Voice in the APMA Survey
The affiliate and performance marketing industry stands at a pivotal moment. As one of the fastest-growing marketing channels, our sector is constantly evolving, facing new challenges, and uncovering fresh opportunities.... Read More
Affiverse Partner
Article
• August 27, 2025
By Rose Govender
RAV 2025 Shortlist Announced!
We’re excited to announce the official shortlist from our inaugural RAV awards entries. Over the past few weeks, we’ve had the absolute honour of watching over 150 entries pour in... Read More
Article
• July 10, 2025
By Rose Govender
How to Make Your RAV Awards Entry Stand Out
Nominations for the inaugural RAV Awards are open, and entries are rolling in.If you’ve been thinking about entering (or nominating someone doing brilliant work), there’s no better time to start.... Read More
Article
• June 10, 2025
By Rose Govender
Affiverse Earns Coveted EcoVadis Certification
Affiverse Agency Earns EcoVadis Sustainability Certification Affiverse Agency has achieved EcoVadis sustainability certification, as an independent affiliate marketing agency obtaining this coveted prestigious recognition for environmental stewardship, ethical labour practices,... Read More
Article
• May 29, 2025
By Rose Govender
Celebrating the SME Rising Stars of Our Industry With the Affiverse RAV Awards
The affiliate marketing industry has always been a vibrant ecosystem of innovation, creativity, and relationship-building. Every day, we’re inspired by the incredible work happening across this space – especially by... Read More
Article
• May 13, 2025
By Rose Govender
Breaking: 90-Second Growth Expert Marty Englander Revealed as Elevate Summit 2025 Headliner
The digital creator with 20M+ views will deliver a no-fluff keynote on leveraging short-form video for explosive growth We’ve just dropped our first keynote speaker for Elevate Summit 2025, and... Read More
Article
• May 1, 2025
By Rose Govender
Miami Vibes & Affiliate Tribes: Affiverse’s Week in the Magic City
This past week, Affiverse was in Miami for our Masterclass workshop and PI LIVE USA. Trading our usual office views for palm trees and ocean breezes made for an inspiring... Read More
Article
• April 26, 2025
By Simon Theakston
1w: Where Corporate Culture is the Heart of Success
For a leading iGaming company, the most valuable asset is its people. At 1w, corporate culture is not just a buzzword — it’s the foundation of success. The company has... Read More
Affiverse Partner
Article
• March 26, 2025
By Affiverse
Google tightens Chrome extension policies after Honey affiliate link controversy
Google has recently announced a major update to its Chrome Web Store policies, tightening the rules around how browser extensions use affiliate links. This change follows growing concerns over deceptive... Read More
Affiverse Partner
Article
• March 14, 2025
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TikTok Shop graphic introducing a new Promotion Performance Score for affiliate creators.
Article
TikTok Shop’s New Score Links Affiliate Visibility to Product and Content Quality
TikTok Shop is introducing a new Promotion Performance Score that could affect the visibility, product access and promotional benefits available to affiliate creators. From August 27, 2026, PPS will replace...
Steven Bartlett alongside the OBSN logo and text announcing its planned $400 million creator-brand push.
Article
OBSN Plans $400M Push to Turn Creator Audiences Into Global Brands
Steven Bartlett’s creator holding company, Steven.com, and brand-management group Authentic have launched OBSN, a venture designed to invest in and build businesses around established creators. The companies say their wider...
Podcast
Winning Visibility in the Age of AI Discovery
Affiliate marketing has changed dramatically over the past two decades. What was once viewed as a simple performance channel has evolved into a broader partnership ecosystem powered by technology, data,...
TikTok creator content generating an Amazon purchase while the creator attribution path breaks before checkout.
Article
TikTok Shop’s Amazon Halo Exposes a Cross-Channel Attribution Gap
Creator content on TikTok Shop may generate product demand that ultimately converts on Amazon, leaving brands and creators with an incomplete account of what influenced the sale. Recent brand examples...
ShopMy logo beside two affiliate tracking paths converging on a single online retail order.
Article
ShopMy Guidance Highlights Cross-Network Affiliate Attribution Risks 
Researcher Ben Edelman found archived ShopMy guidance recommended prioritizing its commission when ShopMy and another network recorded the same order. He argues this could lead merchants to reverse another affiliate’s...
Anthropic commerce-agent graphic showing AI-assisted product discovery and online shopping.
Article
Anthropic Launches Commerce-Agent Blueprints
Anthropic has released commerce-agent blueprints that businesses can use to build customer-facing shopping tools and internal merchant assistants with Claude. The resources include working reference implementations for retail, travel, telecom,...
Meta, Instagram and Facebook logos beside a shield and clock representing proposed teen safety controls.
Article
Meta Settlement Would Add New Teen Safety Rules to Instagram and Facebook
Meta has agreed to a proposed settlement worth up to $17 billion that would introduce new protections for users under 18 on Instagram and Facebook in participating US states and...
Publisher content shapes a Google AI answer before a payment is issued during an experimental program.
Article
Google Tests Paying Publishers When Content Shapes AI Answers
Google is testing direct payments to selected publishers when their content makes a significant contribution to answers generated by Gemini, AI Overviews or AI Mode. The invite-only AI contribution pilot...
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