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By Affiverse
Flutter looks into sale of Oddschecker
According to recent reports, Flutter Entertainment is looking into the sale of its Oddschecker brand. Flutter, an organisation that is also the owner of leading brands like Paddy Power and... Read More
Article
• April 19, 2021
By Affiverse
Push traffic – what is it and is it really effective?
When it comes to driving traffic to an affiliate site, there are tons of options in 2021. While some prefer to stick to PPC or SEO strategies, others are using... Read More
Article
• April 13, 2021
By Affiverse
Can affiliate marketing really boost your sales?
It will come as no surprise to you just how effective affiliate marketing has been for some of the biggest brands in the world. However, despite the clear results that... Read More
Article
• April 6, 2021
By Affiverse
How can you leverage FAQ pages in 2021?
You would be forgiven for believing that FAQ pages are just there to save the customer service team some time. Yes, they answer frequent questions and cut down on the... Read More
Article
• March 16, 2021
By Affiverse
How will the cookie-less future affect affiliates?
For any affiliates and marketing teams around the world, third-party cookies have proven themselves to be extremely valuable resources over recent years. However, this era is set to come to... Read More
Article
• March 5, 2021
By Affiverse
Tokipot partner with Cellxpert to launch a new affiliate program
Tokipot has partnered with Cellxpert, Leading Affiliate Platform provider, to launch an innovative, patented “Live Fantasy” sports and esports betting affiliate program. LOTP Limited (Lord Of The Pot Limited), the... Read More
Article
• February 15, 2021
By Affiverse
NetGaming launches at First Look Games
The popular software developer NetGaming has partnered with First Look Games, allowing them access to this platform’s casino affiliate network. This will help them to boost their marketing activity and... Read More
Article
• January 28, 2021
By Affiverse
How can affiliates leverage E-A-T with content?
For any affiliates hoping to boost their ranking and drive traffic in 2021, E-A-T is something that needs to be considered carefully. There has been a lot of debate over... Read More
Article
• January 27, 2021
By Affiverse
Affiverse – Deliver Random Acts of Kindness for the festive season
We’ve hit December and the season of giving and festive cheer. I usually love this time of year, because I start to think about the year ahead and what we’ll plan... Read More
Article
• December 4, 2020
By Affiverse
DAZN sells European football assets to IMC
OTT sporting broadcaster DAZN Group has sold its European football assets to Integrated Media Company (IMC). Through this sale, the new digital publisher will acquire DAZN’s Goal.com, VoetbalZone and SPOX... Read More
Article
• September 28, 2020
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Article
Celebrating the SME Rising Stars of Our Industry With the Affiverse RAV Awards
The affiliate marketing industry has always been a vibrant ecosystem of innovation, creativity, and relationship-building. Every day, we’re inspired by the incredible work happening across this space – especially by...
Podcast
Swipe, Earn, Repeat: Unlocking the Power of Card-Linked Offers
This week, host Lee-Ann Johnstone dives deep into one of affiliate marketing’s most misunderstood yet powerful tools with James Bannerman, VP of Global Sales at The Reward Collection. While many...
Article
Sage Signs As Headline Sponsor for ELEVATE 2025
If you haven’t already seen – we’re excited to be welcoming Sage as the headline sponsor for ELEVATE Summit this year, taking place on July 15-16. This partnership highlights Sage’s...
Webinar
Webinar: Attracting and Retaining Affiliates with Seamless Payment Experiences
In a recent webinar, industry experts Teddy Ludmer, Senior Alliance Manager at Tipalti, and Ioana Chirnogeanu, Head of Publisher Development EMEA at Everflow, shared invaluable insights on how payment systems...
Article
Affiverse Partners with iGB to Deliver Groundbreaking Affiliate Manager Academy
Affiverse is proud to announce its latest strategic partnership with iGB (iGaming Business) to co-launch the Affiliate Manager Academy at this year’s iGB L!VE event in Amsterdam. This collaboration marks...
Article
Inside Look: Lee-Ann Johnstone on ELEVATE Summit 2025 and Affiliate Marketing Education
‘If you build it, they will come ‘– that’s one for any Field of Dreams movie fans out there! Lee-Ann Johnstone, founder and CEO of Affiverse, is proving that when...
Article
The Next Chapter: Inside Affiverse Issue 3
Is Your Affiliate Strategy Ready for the Revolution That’s Already Underway? While most marketers are still using yesterday’s playbook, industry pioneers are quietly rewriting the rules of engagement—and the gap...
Article
What iGaming Affiliates Need to Know About the 2025 Regulatory Update
If you’re running an iGaming affiliate business in 2025, the question isn’t whether regulation affects you it’s how much. Gone are the days when affiliates sat on the sidelines of...
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