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iGaming

The latest trends, regulations, and opportunities in the fast-growing iGaming sector, with insights from partners.
By Affiverse
How iGaming Affiliates can Help Brands
Affiliate marketing is an extremely popular and effective way to market any brand, and this is no different for the iGaming industry. There has been a recent rise in the... Read More
Article
• July 21, 2022
By Affiverse
How Offshore Operators Appeal to Indian Betting Customers
While Indian online remains a grey area, offshore operators are using creative ways to appeal to customers in this territory. In this article, we look at the native and international... Read More
Article
• July 21, 2022
By Affiverse
Betting and iGaming given new market in Peru
Peru and its Congress have voted to legalise both online gambling and sports betting, giving iGaming operators a new market in South America. A new regulated framework is now in... Read More
Article
• July 20, 2022
By Affiverse
Victoria tackling online gambling harm with new measures
The Australian state of Victoria has announced that a series of new measures are to be put in place to help protect players from harm when playing online and to... Read More
Article
• July 19, 2022
By Affiverse
How do you market to gamers online?
Bottom Line Up Front: Gaming marketing in 2025 demands authentic community engagement, cross-platform content strategies, and genuine value delivery. With 54% of Gen Z engaging with gaming daily and gaming... Read More
Article
• July 15, 2022
By Affiverse
Twitch gambling controversy reaches boiling point as Drake wins $12 million on roulette
There has been a loud crowd of voices raising concern over gambling’s relationship with marketing, specifically on Twitch. There are a lot of branches all over the place in arguments... Read More
Article
• July 14, 2022
By Affiverse
Change in Gambling Commission Financial Penalties
The executive director of the Gambling Commission, Tim Miller, has announced that the organisation is planning a change in how it handles financial penalties for any rule breaches, in addition... Read More
Article
• July 12, 2022
By Affiverse
UK’s PM resigns, delaying gambling white paper schedule
The news that Prime Minister Boris Johnson has resigned from his position has likely not been lost on British citizens, but British iGaming is not untouched by the news. Online... Read More
Article
• July 8, 2022
By Affiverse
Romanian Gambling withdrawals to face 40% tax
The Romanian government have recently published a new draft of the country’s Fiscal Code, which includes the proposal for a tax hike on online gambling withdrawals up to as much... Read More
Article
• July 7, 2022
By Affiverse
GambleAware is tackling gambling harm with a £3m assistance fund
GambleAware is launching two major funding programs designed to help tackle the cost-of-living crisis by enabling people to sustain their recovery from gambling harm. The two initiatives are named the... Read More
Article
• July 4, 2022
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Revpanda Group and All-in Global logos on a teal acquisition graphic.
Article
Revpanda Group Acquires All-in Global and Scales CRAIG, an AI Localization Platform
Revpanda Group has confirmed its acquisition of All-in Global, the iGaming localization company founded by Roy Pederson 18 years ago. The deal forms part of Revpanda Group’s wider plans to...
LinkedIn creator profile connected to brand, partnership and performance icons.
Article
LinkedIn Creator Marketplace Adds a New Layer to B2B Creator Discovery
LinkedIn is making a clearer move into B2B creator discovery. The platform has introduced Creator Marketplace, a new section inside LinkedIn’s ad platform that helps advertisers find creators by sector,...
Podcast
How Affiliates Can Spot Casino Fraud and Build Trust in Online Gaming
Welcome back to a brand new season of the Affiliate Marketing Podcast! In Season 26, Episode 1, Lee-Ann Johnstone speaks with James Elliott, founder of Gamecheck, about casino fraud, cloned...
Nike Rip the Script featured image with World Cup ad thumbnail and campaign headline.
Article
Nike Revives the Big Football Ad Era With “Rip the Script”
Nike has brought back something football fans have been missing: the oversized World Cup ad that feels built for group chats, fan edits, reaction videos, and half-time arguments. Its new...
PewDiePie posing beside laptop showing the Odysseus AI workspace interface.
Article
PewDiePie Launches Odysseus, a Self-Hosted AI Workspace for Privacy-First Creators
PewDiePie has launched Odysseus, a free, open-source AI workspace built for users who want to run AI tools on their own hardware. The project moves beyond a simple chatbot interface....
Samsung Ads smart TV home screen displayed in a modern living room.
Article
Samsung Ads Brings Smart TV Home Screen Ads to Programmatic Buyers
Samsung Ads has opened its Smart TV home screen inventory to programmatic buying, giving advertisers a new route into one of the most visible areas of the connected TV experience....
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