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iGaming

The latest trends, regulations, and opportunities in the fast-growing iGaming sector, with insights from partners.
By Affiverse
Microgaming agrees deal to provide gaming content to Wildz.com
Software supplier, Microgaming have agreed a deal where they will be providing their gaming content to Wildz.com, the casino brand operated by Rootz Ltd. Formed in 2017, Rootz Ltd recently... Read More
Article
• August 30, 2019
By Affiverse
Football bettors increase Holland Casino H1 revenue
Dutch gambling monopoly, Holland Casino has reported a 12% year-on-year rise in revenue for the opening six months of 2019, which has been aided by increased visitor numbers and customer... Read More
Article
• August 29, 2019
By Affiverse
Casinoble sees a 500% growth in traffic thanks to Latin America and Asia
Casinoble have seen a growth of 500 per cent in their traffic since the start of 2019 and it has been put down to the growth in emerging markets such... Read More
Article
• August 28, 2019
By Affiverse
German gambling triples its numbers in advertising spend
Spend on gambling advertising in Germany has tripled in the last five years as figures have risen to around €400m, according to a new study. Research Tools found that online casinos... Read More
Article
• August 27, 2019
By Affiverse
Wager launch promising as betting’s social conundrum is tackled
London start-up Wager has become the latest incumbent to tackle betting’s ‘social wagering conundrum’ after launching its propitiatory producing on the Apple App Store. Founded by Oxford University graduates, and co-founders, Leo Barnes and... Read More
Article
• August 27, 2019
By Affiverse
Spelinspektionen issues further crackdown on under-age betting
Swedish gambling regulator Spelinspektionen has administered warnings and penalty packages to four Swedish sportsbook operators after it was discovered that the operators were offering betting markets for events which involved... Read More
Article
• August 22, 2019
By Affiverse
DMF Panel Preview: Esports – is it really a revenue opportunity for traditional affiliates?
There are only four more weeks to go until the second edition of the SBC Digital Marketing Forum (DMF), and in the run up to the event, we are carrying... Read More
Article
• August 22, 2019
By Affiverse
Apple could give the go-ahead for casino apps in South Korea
Affiliates will soon be able to focus upon both building and launching new casino apps tailored towards a South Korean audience, according to a recent email sent to application developers... Read More
Article
• August 22, 2019
By Affiverse
Gambling.com reports overall revenue growth despite ‘regulatory headwinds’
Publishing its Q2 interim report for the period January – June 2019, affiliate marketing provider Gambling.com has reported a boost in its revenues despite having to navigate a period of... Read More
Article
• August 21, 2019
By Affiverse
Study shows under-16’s dominate esports gambling Twitter engagement
Operators, regulators and technology companies have been urged to act after a study has discovered that nearly 50% of worldwide social media users who engage with esports betting posts on... Read More
Article
• August 20, 2019
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Black Friday affiliate strategy graphic showing an eight-week planning path for 2026.
Article
Black Friday Affiliate Marketing: An 8-Week Strategy for 2026
A successful Black Friday affiliate marketing strategy begins before promotional traffic arrives. Brands need time to agree on the offer, recruit partners, confirm commercial terms, prepare creative, and test every...
PewDiePie beside the Ajax logo on a pale geometric background.
Article
PewDiePie Introduces Ajax, a Local AI Model Built for Everyday Tasks
PewDiePie has announced Ajax, a local AI model trained for his Odysseus workspace, with release scheduled for October 3, 2026, at 08:25 JST. The project focuses on everyday tasks such...
Affiverse webinar on AI for affiliate managers with Lee-Ann Johnstone and Michael Cole.
Webinar
The AI-Powered Affiliate Manager: 5 AI Workflows That Drive Growth
AI for affiliate managers can speed up reporting, flag revenue risks, and help prioritize partner growth. In this Affiverse webinar, Lee-Ann Johnstone and Michael Cole, CMO at Everflow, explored how...
TikTok Shop shopping bag and gifts beside a November 11–30, 2026 campaign date card.
Article
TikTok Shop Confirms November 11 Start for US Black Friday Campaign
TikTok Shop has confirmed that its US Black Friday and Cyber Monday campaign will run from November 11 to November 30, 2026. The schedule gives brands and affiliate creators a...
Affiliate Marketing Podcast Season 26 highlights banner featuring host Lee-Ann Johnstone.
Article
The Affiliate Marketing Podcast: Key Takeaways and Season 26 Highlights
Season 26 of the Affiliate Marketing Podcast explored how affiliate teams are putting AI to work, finding new traffic opportunities, and managing the risks that come with growth. Across nine...
Meta Creator Marketing Hub displayed on a desktop computer with creator discovery and partnership ad tools.
Article
Meta Unifies Creator Discovery and Partnership Ads in New Marketing Hub
Meta has officially launched its Creator Marketing Hub, bringing creator discovery, content evaluation, permissions, communication and partnership-ad creation into one workflow. The company first previewed the hub in June and...
Paf and Meta logos above gambling ad cards and a license review panel with a Swiss flag.
Article
Paf and Meta Plan License Checks for Gambling Ads and Affiliates
Paf says it has agreed a Swiss pilot with Meta to help identify unlicensed gambling businesses, using license documents and website URLs covering operators and affiliates. The initiative, announced on...
Amazon India’s Influencer Program doubles to 200,000 creators, illustrated with a map and 2× symbol.
Article
Amazon’s India Influencer Program Doubles to 200,000 Creators
Amazon says its Influencer Program in India has reached 200,000 creators, doubling year over year. Its latest update also details how eligible creators can earn through YouTube and Pinterest product...
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