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Ecommerce

Strategies, trends, and expert advice to help brands and affiliates thrive in online retail, with insights from partners.
By Affiverse
Income Access wins Affiliate Software Supplier at EGR B2B Awards
Leading specialised payments platform Paysafe has announced that Income Access has won an award at the EGR B2B Awards 2021. The marketing and technology services provider won the Affiliate Software... Read More
Article
• July 9, 2021
By Affiverse
B2B Podcasting – Why It’s Important for Your Content Marketing Strategy
Radio is no longer what it once was. Yet, one might suggest that the medium went through a revival, or even rebirth, when it took its modern form — that... Read More
Article
• February 16, 2021
By Affiverse
Online retailer Boohoo buys Debenhams for £55m
The online fashion retailer Boohoo has purchased the UK high-street giant Debenhams for £55 million. As part of this deal, the fast-fashion brand will not be taking on any of... Read More
Article
• January 25, 2021
By Affiverse
Awin has launched its network in the Shopify app store
Awin has made its affiliate network available to the Shopify ecosystem through an app store launch. Any businesses who are using Shopify as their website’s ecommerce platform will now be... Read More
Article
• November 11, 2020
By Affiverse
Tips on building affiliate partnerships virtually
It is key to nurture relationships as an affiliate manager, but with face-to-face conferences a no go for the next few months, we need to be a little more innovative... Read More
Article
• October 12, 2020
By Affiverse
Communication and Connection – Building Virtual Rapport with Affiliates
With the current COVID-19 pandemic currently making it impossible for in-person networking events, it is highly important that we are doing everything in our power to find alternatives. Affiliate managers... Read More
Article
• October 7, 2020
By Affiverse
The Stats Zone rolls out new B2B sports content service
The Stats Zone is set to roll out a new B2B service that will offer bespoke content to those in the sports betting industry. The Stats Zone already provides global... Read More
Article
• October 1, 2020
By Affiverse
5 top tips for “speed networking” at virtual events
Building relationships and lead generation starts with making a personal connection. During these uncertain times, it’s getting harder to build business relationships when everything is being done in a virtual... Read More
Article
• June 15, 2020
By Affiverse
River iGaming chooses B2B route
Malta-headquartered River iGaming has suspended its B2C operations, including their affiliate program opting instead for a B2B approach in 2020 resulting in the redundancy of all individuals in the operation just... Read More
Article
• January 2, 2020
By Affiverse
Malta Gaming Authority cancels RMI Limited’s B2B gaming licence
The Malta Gaming Authority (MGA) has officially cancelled RMI Limited’s B2B gaming service licence in the country after ruling that the operator has breached rules regarding regulatory payments and data... Read More
Article
• September 2, 2019
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Ecommerce
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Article
Rakuten and impact.com Announce Strategic Alliance
Two of performance marketing’s most recognisable affiliate network names have confirmed a formal partnership that could reshape how advertisers build and scale affiliate programs globally today. Rakuten International and impact.com...
Podcast
Diversify or Disappear: How Publishers Win in 2026
What happens when the biggest threat to your publishing business is also buried inside the data you’re not looking at? Jorge Barbosa of wecantrack, joins Lee-Ann to talk about what...
Article
ChatGPT Kills Instant Checkout: What It Means for Affiliate Programs
OpenAI has quietly pulled the plug on Instant Checkout inside ChatGPT. The feature, launched just five months ago with Etsy, Shopify, and Walmart among its launch partners, never gained meaningful...
Affiverse Partner
Article
Can Affiliate Drive Both Visibility and Conversion? bonprix Shows How
In digital marketing, visibility and performance have traditionally been treated as separate objectives. Premium placements are often associated with brand awareness, while performance channels are expected to drive measurable conversions....
Article
PartnerStack Joins AppDirect in a Move That Could Reshape B2B Affiliate Distribution
PartnerStack, has confirmed it is joining AppDirect, the subscription commerce and marketplace platform that serves more than 1,000 technology providers, 14,000 technology advisors, and 16 million subscribers. The announcement, published...
Affiverse Partner
Webinar
The Webinar That Changes Everything We Thought We Knew About Affiliate Marketing
Why Affiliate Partnerships Will Drive LLMS Last Thursday, we hosted what might be the most important conversation in affiliate marketing this year. And if you missed it live, you need...
Article
Meta Launches Facebook Affiliate Partnerships: What It Means for Your Program
Facebook has never made it easy for affiliates. For years, creators on the platform had to direct audiences to a link in bio, a pinned comment, or a third-party storefront...
Article
What Is Query Fan-Out in Google’s AI Search
Bottom Line Up Front: Google’s AI Mode uses “query fan-out” to break single searches into multiple sub-queries behind the scenes, fundamentally changing how affiliate marketers need to approach content strategy....
Article
Lee-Ann Johnstone Named One of 20 Industry Icons in Performance Marketing Awards’ 20th Anniversary
Konverj.io agency founder – Lee-Ann Johnstone has this week, been named one of 20 Industry Icons by the Performance Marketing Awards, as part of a special recognition program marking the...
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