In today’s intensely competitive digital landscape, small and medium-sized businesses (SMBs) find it increasingly challenging to stand out. Around 20% of U.S. small businesses are failing before they reach their first anniversary, according to data from the U.S. Bureau of Labor Statistics. For small businesses in the 21st century, the pressure is on, especially in the sphere of digital, product-focused marketing in the B2C marketplace.
Every business, no matter its size, seeks wider exposure, increased conversions, and tangible results that guide strategic planning and campaigns. Unfortunately, small businesses often lack the resources to funnel into marketing campaigns, particularly when the risk of poor returns looms.
Enter Admitad Rise, the new solution designed to assist SMBs in boosting online sales and reaching new audiences through affiliate marketing. Here, we’ll explore the multiple ways Admitad Rise can revolutionise the marketing approach of your business with a “pay-as-you-go” service, meaning you only pay when sales are generated on your behalf.
Unlike other channels, Admitad Rise is purely result-oriented. You only pay when your chosen partners generate sales on your behalf. These partners could include: price comparison sites, coupon partners, influencers, and bloggers – ensuring each marketing action comes with a guaranteed positive ROI.
By eliminating barriers like cost and contractual obligations, Admitad Rise provides an inclusive solution that aligns with any online marketing budget. The product is purpose-built for SMBs of any size, whether you’re looking for a “self-managed” program or have more ambitious sales and marketing goals, Rise is designed to help you scale your business.
Admitad Rise offers unique advantages to SMBs:
Amplified Reach and Targeted Exposure
With Admitad Rise, SMBs connect with a diverse network of affiliate partners across various industries and geographies, extending their reach to new, highly-targeted audiences. The result is enhanced brand visibility and the attraction of potential new customers in the specific verticals that SMBs desire for growth.
On top of this, affiliate managers can build communication channels with publishers through e-mail newsletters.
Performance-Based Approach and Pricing
One of the significant benefits of Admitad Rise is its performance-based pricing model. Unlike traditional advertising methods requiring considerable upfront investments, partner marketing with Admitad Rise allows SMBs to pay affiliates only when desired actions, such as purchases or lead generation, are achieved.
Savvy Rise users have introduced tiered commission structures or performance-based incentives to reward affiliates who consistently generate high-quality referrals or sales.
This approach can motivate affiliates to strive for better results and provide them with a sense of progression within the program. Set specific benchmarks and offer bonuses or higher commission rates for surpassing those targets.
Cutting-Edge Tracking and Analytics Tools
SMBs gain access to robust tracking and analytics tools, offering deep insights into the performance of their partner marketing campaigns.
Track metrics such as conversion rates, customer lifetime value, and the effectiveness of different affiliates or referral sources.
SMBs can use this data to identify trends, optimize their marketing strategies, and allocate resources efficiently. The best affiliate managers regularly review and refine their program to ensure it remains aligned with broader business goals.
Expert Guidance and Support
Admitad Rise is more than just a self-service solution. It offers personalised guidance and support throughout the partner marketing journey, assisting businesses in selecting suitable affiliates, optimising campaigns, and maximising revenue potential.
Admitad Rise offers flexible subscription plans designed to meet the needs and budgetary constraints of SMEs, including a complimentary 30-day period without subscription fees upon registration. Subscription options range from the Standard Plan, perfect for launching your first cost-efficient, self-managed program, to the Plus Plan, with dedicated account management support, and the Enterprise Plan, tailored for larger SMBs with ambitious marketing goals.
Starting your affiliate marketing journey with Admitad Rise is straightforward:
- Registration: Sign up as an Admitad Advertiser using the Mitgo ID registration form.
- Choose a Plan: Select the plan that fits you: Standard, Plus, or Enterprise – and follow the payment instructions.
- Onboarding Process: Follow the step-by-step online onboarding process, filling in your company and program details.
- Launch: Kick-start your affiliate program.