Online gambling comparison company Seven Star Digital has added another website to its portfolio after completing the acquisition of GamblingDeals.com.
As a result of the deal, the company will acquire all of GamblingDeals.com’s associated assets. The sale price is undisclosed.
This is the first time that Seven Star Digital has acquired a website, with the focus so far being on building its own comparison sites.
It’s expected that Seven Star Digital will expand GamblingDeals.com into a range of new international markets.
Creating a broader online presence
Seven Star Digital CEO and Founder Luke Eales had the following to say about the new acquisition.
“We are delighted to complete our first acquisition and are excited about the potential to grow GamblingDeals.com into something special. The website fits well with our strategy to build out quality global assets with high growth ceilings. It also has a good revenue base to build on over the coming months.
“Our team is eager to get to work on the site and help it reach new heights. Early priorities will include local launches in a range of English-speaking markets including a number of US states, plus a product review with the aim of providing tools and resources that help users find bonus offers and deals that match their preferences.”
Growing its portfolio
GamblingDeals.com joins Seven Star Digital’s suite of organic gambling comparison sites, including Compare.bet and TopRatedCasinos.co.uk. Recently, the company has been looking at the international expansion of its sites – especially in the US.
Right now, GamblingDeals.com primarily serves the UK market in a variety of verticals. Going forward, however it “will be launched in new international markets as part of a range of enhancements to the product offering”.