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By Affiverse
Authentic Gaming teams up with Golden Palace to promote to affiliates
Land-based online casino operator, Golden Palace, has struck a deal with Authentic Gaming which will see them use video marketing tools to promote Authentic Gaming’s live casino across both its... Read More
Article
• April 1, 2019
By Affiverse
ASA guidelines to impact use of brand ambassadors
Due to come into force on 1 April 2019, advertising regulators CAP and BCAP have introduced new guidance on gambling advertising and protecting children and young people.   The new... Read More
Article
• March 29, 2019
By Affiverse
Swedish operators warned about affiliate marketing strategies
Swedish associations Spelbranschens Riksförbund (SPER) and Branschföreningen för Onlinespel (BOS) have set out a new regulatory code in response to public concerns over aggressive advertising in the newly-regulated market. The new... Read More
Article
• March 29, 2019
By Affiverse
Gambling.com given approval to expand business in New Jersey pending new licence
Affiliate marketing firm Gambling.com is awaiting a New Jersey Ancillary Casino Service Industry Enterprise Licence which will ultimately allow the marketer to establish new partnerships with operators in the state.... Read More
Article
• March 29, 2019
By Affiverse
Sportsbet fined by New South Wales authorities for advertising infractions
New South Wales’ authorities have cracked down on the display of illicit gambling advertisements by issuing Sportsbet with an AUS$10,000 (£5350) fine. It demonstrates that affiliates operating in Australia and... Read More
Article
• March 29, 2019
By Affiverse
The CasinoBeats 100 Club: Should the casino sector face further regulation?
Following recent proposals by the UK Labour Party, CasinoBeats posed a number of questions to its CasinoBeats 100 Club to find out whether or not they would consider the possibility... Read More
Article
• March 29, 2019
By Affiverse
School’s Out For Summer – FunFair Technologies
Spike Games’ slot School’s Out For Summer is the first licensed content to go live on FunFair Technologies‘ casino platform. RELEASE DATE The title is available to play now on the first FunFair-powered... Read More
Article
• March 28, 2019
By Affiverse
Contact – Play’n Go
Contact is the latest online slot released by gaming content supplier Play’n Go. RELEASE DATE Out now. THE PITCH Introducing Contact by Play’n Go, which it states revamps the cascading grid slot theme,... Read More
Article
• March 28, 2019
By Affiverse
Affiliate Drive Time – Week 9: Strategy
Affiliate Drive Time returns for Week 9. In this week's edition, Affiverse CEO Lee-Ann Johnstone addresses the importance of establishing a well thought-out strategy which will ultimately help you succeed in... Watch Now
Webinar
• March 28, 2019
2:06
By Affiverse
Roulette – Switch Studios, for Microgaming
Roulette is striving to be a “classy new take on the classic table game,” which has been developed by independent game studio Switch Studios, exclusively for Microgaming. RELEASE DATE The new release is available... Read More
Article
• March 28, 2019
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Article
Affiverse Media Acquired by Ace Alliance, Part of the Revpanda Group
A New Chapter Begins for One of Affiliate Marketing's Leading Independent Publications AffiverseMedia the #1 digital publication dedicated to “Affiliate Marketing News” educating and informing affiliate and performance marketing professionals...
World Cup 2026 strategy banner with trophy and Affiverse branding.
Article
The $3.1 Billion Marathon: A Strategic Playbook for the 2026 World Cup Affiliate Manager
The 2026 World Cup changes the affiliate management playbook. With 48 teams, a 39-day schedule, and a projected $3.1 billion betting handle, generic partner support won’t hold. Affiliate managers will...
Podcast
What Happens When You Turn Affiliate Marketing Into a Games League
Why Most Affiliate Networks Are Built for the Brand, Not the Partner Dorin Boerescu has been in this industry since 2009. He started as an affiliate, bought a network that...
Meta graphic showing Instagram, Facebook and WhatsApp grouped under one brand.
Article
Meta Launches Paid Plus Plans for Instagram, Facebook and WhatsApp
Meta has launched paid Plus plans for Instagram, Facebook and WhatsApp, adding a new subscription layer to apps that creators, brands, affiliates and social media teams already use every day....
Podcast
When Creators and Affiliates Stop Being Different Budget Lines
What happens when a 26-year performance marketing veteran looks at the creator and affiliate divide and says the industry is solving the wrong problem entirely? If your affiliate program and...
Google AI Search Guidelines graphic with Affiverse blog frame.
Article
Google’s AI Search Guidelines: What Affiliates Need to Know
Google’s latest documentation gives marketers a blunt message: AI Search won’t reward shortcuts. The new Google AI search guidelines show that AI Overviews and AI Mode still rely on crawlable...
Huawei affiliate webinar banner with speakers and 190% revenue growth headline.
Webinar
How Huawei Drove 190% Affiliate Revenue Growth Without Blowing the Budget
Most affiliate managers are told the same thing when they want to grow: spend more. More tenancy budget, more placements, more affiliates. But what if the growth was already sitting...
Podcast
Understanding World Cup Marketing: Where Attention Doesn’t Mean Performance
Today we go behind the scenes of one of the most high-stakes periods in sports betting marketing: the World Cup. Joining Lee-Ann is Vitaliia Pohrebniak, Team Lead of Influencer Marketing...
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