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By Affiverse
Push notifications – do they drive conversion?
When you study what goes into making your site top of Google, there are literally hundreds of ranking factors you need to take into account, however the power of what... Read More
Article
• April 5, 2019
By Affiverse
New Paysafe software API will bolster conversion and retention
Global payments provider Paysafe Group has announced the launch of its industry-specific ‘single point API’, which will deliver a unified payment solution for all igaming incumbents. As well as a... Read More
Article
• February 11, 2019
By Affiverse
RISQ integrates innovative Thunderbite marketing tool into iGiP
Igaming insurance platform RISQ has partnered with Thunderbite, the in-app player engagement solution aimed at boosting retention and cross-selling. Thunderbite’s marketing tool attempts to increase player engagement and maximise returns... Read More
Article
• November 30, 2018
By Affiverse
Affiliate Marketing Sales Funnels – Everything You Need To Know
When it comes to sales, technology is always evolving to help make us more effective. If you want to accelerate your marketing and get more bang for your buck, then... Read More
Article
• August 17, 2018
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Article
Affiverse Media Acquired by Ace Alliance, Part of the Revpanda Group
A New Chapter Begins for One of Affiliate Marketing's Leading Independent Publications AffiverseMedia the #1 digital publication dedicated to “Affiliate Marketing News” educating and informing affiliate and performance marketing professionals...
World Cup 2026 strategy banner with trophy and Affiverse branding.
Article
The $3.1 Billion Marathon: A Strategic Playbook for the 2026 World Cup Affiliate Manager
The 2026 World Cup changes the affiliate management playbook. With 48 teams, a 39-day schedule, and a projected $3.1 billion betting handle, generic partner support won’t hold. Affiliate managers will...
Podcast
What Happens When You Turn Affiliate Marketing Into a Games League
Why Most Affiliate Networks Are Built for the Brand, Not the Partner Dorin Boerescu has been in this industry since 2009. He started as an affiliate, bought a network that...
Meta graphic showing Instagram, Facebook and WhatsApp grouped under one brand.
Article
Meta Launches Paid Plus Plans for Instagram, Facebook and WhatsApp
Meta has launched paid Plus plans for Instagram, Facebook and WhatsApp, adding a new subscription layer to apps that creators, brands, affiliates and social media teams already use every day....
Podcast
When Creators and Affiliates Stop Being Different Budget Lines
What happens when a 26-year performance marketing veteran looks at the creator and affiliate divide and says the industry is solving the wrong problem entirely? If your affiliate program and...
Google AI Search Guidelines graphic with Affiverse blog frame.
Article
Google’s AI Search Guidelines: What Affiliates Need to Know
Google’s latest documentation gives marketers a blunt message: AI Search won’t reward shortcuts. The new Google AI search guidelines show that AI Overviews and AI Mode still rely on crawlable...
Huawei affiliate webinar banner with speakers and 190% revenue growth headline.
Webinar
How Huawei Drove 190% Affiliate Revenue Growth Without Blowing the Budget
Most affiliate managers are told the same thing when they want to grow: spend more. More tenancy budget, more placements, more affiliates. But what if the growth was already sitting...
Podcast
Understanding World Cup Marketing: Where Attention Doesn’t Mean Performance
Today we go behind the scenes of one of the most high-stakes periods in sports betting marketing: the World Cup. Joining Lee-Ann is Vitaliia Pohrebniak, Team Lead of Influencer Marketing...
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