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iGaming

The latest trends, regulations, and opportunities in the fast-growing iGaming sector, with insights from partners.
By Affiverse
Sweden and US grabbing Gambling.com attention
Affiliate network Gambling.com has lauded the re-regulated Swedish market’s early going, as the organisation reported across the board increases during its latest set of financial results. Reporting a 63 per... Read More
Article
• February 27, 2019
By Affiverse
Maria Mangion: Good Game is "one fantastic community" for igaming
Affiverse CEO Lee-Ann Johnstone caught up with Maria Mangion, Good Game Content and Community Manager, to find out more about the affiliate company that has been in operation since 2011. What... Read More
Article
• February 27, 2019
By Affiverse
Dutch Remote Gaming Act approval offers "major opportunities"
The approval of the Dutch Remote Gaming Act offers up “major opportunities for online gaming operators and suppliers”, according to DLA Piper lawyer Giulio Coraggio.   Two and a half years... Read More
Article
• February 26, 2019
By Affiverse
Better Collective ramps up US expansion, striving for "one-of-a-kind betting environment"
Better Collective has announced the launch of a ‘state-specific intelligence network’, with the firm continuing to make inroads in markets across the US. In its press notes, the Stockholm-listed affiliate... Read More
Article
• February 26, 2019
By Affiverse
Affiliate growth bolsters Net Gaming Q4 results
A 10% increase in affiliate revenue operations (up to SEK 48.6 million) has helped Net Gaming reach its financial targets for Q4 2018. In what were largely positive quarterly results,... Read More
Article
• February 25, 2019
By Affiverse
Gambling firms are making "unprecedented efforts to reduce harms" says Senet Group
The British responsible gambling body Senet Group has today published its response to the Gambling Commission (UKGC) consultation on the new National Responsible Gambling Strategy, that will come into force... Read More
Article
• February 25, 2019
By Affiverse
Norwegian gambling authority moves to clamp down on operators
Lotteri-og Stiftelsestilsynet (Lotteritilsynet) has reiterated its hostility towards remote gambling operators, with the Norwegian gambling authority arguing that these sites illegally target national consumers. The authority announced over the weekend... Read More
Article
• February 19, 2019
By Affiverse
Better Collective Q4 reveals results "in line with expectations"
Better Collective has published its Q4 and full-year results for 2018, which were described by the firm’s CEO Jesper Søgaard as being “in line” with expectations. Q4 2018 revenue grew... Read More
Article
• February 19, 2019
By Affiverse
Gor Mnatsakanyan, Vbet: "Affiliates are a huge part of the German igaming market"
Affiverse CEO Lee-Ann Johnstone caught up with Gor Mnatsakanyan, Vbet Regional Development Manager for Germany, who provides pointers and explains why affiliates are a huge part of the German igaming model.  German... Read More
Article
• February 19, 2019
By Affiverse
"One king to rule them all": King Billy Casino reflects on iGB Affiliate Awards victory
After landing the accolade for Best Affiliate Program at the iGB Affiliate Awards, King Billy Casino Head of Affiliates Ruslan Legenzov shares some insight into the development of the brand. Kings... Read More
Article
• February 18, 2019
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Black Friday affiliate strategy graphic showing an eight-week planning path for 2026.
Article
Black Friday Affiliate Marketing: An 8-Week Strategy for 2026
A successful Black Friday affiliate marketing strategy begins before promotional traffic arrives. Brands need time to agree on the offer, recruit partners, confirm commercial terms, prepare creative, and test every...
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Article
PewDiePie Introduces Ajax, a Local AI Model Built for Everyday Tasks
PewDiePie has announced Ajax, a local AI model trained for his Odysseus workspace, with release scheduled for October 3, 2026, at 08:25 JST. The project focuses on everyday tasks such...
Affiverse webinar on AI for affiliate managers with Lee-Ann Johnstone and Michael Cole.
Webinar
The AI-Powered Affiliate Manager: 5 AI Workflows That Drive Growth
AI for affiliate managers can speed up reporting, flag revenue risks, and help prioritize partner growth. In this Affiverse webinar, Lee-Ann Johnstone and Michael Cole, CMO at Everflow, explored how...
TikTok Shop shopping bag and gifts beside a November 11–30, 2026 campaign date card.
Article
TikTok Shop Confirms November 11 Start for US Black Friday Campaign
TikTok Shop has confirmed that its US Black Friday and Cyber Monday campaign will run from November 11 to November 30, 2026. The schedule gives brands and affiliate creators a...
Affiliate Marketing Podcast Season 26 highlights banner featuring host Lee-Ann Johnstone.
Article
The Affiliate Marketing Podcast: Key Takeaways and Season 26 Highlights
Season 26 of the Affiliate Marketing Podcast explored how affiliate teams are putting AI to work, finding new traffic opportunities, and managing the risks that come with growth. Across nine...
Meta Creator Marketing Hub displayed on a desktop computer with creator discovery and partnership ad tools.
Article
Meta Unifies Creator Discovery and Partnership Ads in New Marketing Hub
Meta has officially launched its Creator Marketing Hub, bringing creator discovery, content evaluation, permissions, communication and partnership-ad creation into one workflow. The company first previewed the hub in June and...
Paf and Meta logos above gambling ad cards and a license review panel with a Swiss flag.
Article
Paf and Meta Plan License Checks for Gambling Ads and Affiliates
Paf says it has agreed a Swiss pilot with Meta to help identify unlicensed gambling businesses, using license documents and website URLs covering operators and affiliates. The initiative, announced on...
Amazon India’s Influencer Program doubles to 200,000 creators, illustrated with a map and 2× symbol.
Article
Amazon’s India Influencer Program Doubles to 200,000 Creators
Amazon says its Influencer Program in India has reached 200,000 creators, doubling year over year. Its latest update also details how eligible creators can earn through YouTube and Pinterest product...
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