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iGaming

The latest trends, regulations, and opportunities in the fast-growing iGaming sector, with insights from partners.
By Affiverse
The story of Twitch: How streaming has taken over and how gambling and gaming affiliates can use this to their advantage
Affiverse founder and CEO Lee-Ann Johnstone tells the story of Twitch. As affiliate marketers in an extremely competitive industry, it is important that we are aware of all of the... Read More
Article
• April 25, 2019
By Affiverse
PointsBet partners with Catfish Bend Casino for Iowa mobile sportsbook launch
Top-tier sportsbook operator PointsBet today announced that it has entered a multi-year partnership with Catfish Bend Casino, one of Iowa’s leading casino, entertainment, and hotel destinations. The partnership will include... Read More
Article
• April 23, 2019
By Affiverse
Gambling.com becomes first ever gambling-focused APSE member
Following a vote, the executive committee of the Associated Press Sports Editors (APSE) has granted membership to Gambling.com Group, making it the first member focused on covering the emerging US... Read More
Article
• April 23, 2019
By Affiverse
Zurich conference aims to unite igaming and affiliate sectors
On June 21, Smile-Expo will host the first Zurich iGaming Affiliate Conference, an event with the stated aim of uniting the igaming and affiliate marketing sectors.  Guests will be able... Read More
Article
• April 18, 2019
By Affiverse
New Jersey gambling revenues surpass $2 billion for March
New Jersey‘s online and retail sportsbooks surpassed $2 billion for the month of March, a near-record. Dubbed March Madness, the spike was fueled by the NCAA Men’s Basketball Tournament according... Read More
Article
• April 18, 2019
By Affiverse
Campeón Gaming Partners and Processing.com continue partnership
The Campeón Gaming Partners affiliate network will continue to be supported by Processing.com’s proactive payments team. Since launching in 2017, Campeón Gaming Partners has been working with the card acquiring solution... Read More
Article
• April 17, 2019
By Affiverse
UKGC calls for evidence on gambling online with credit cards
The Gambling Commission (UKGC) has invited members of the public, gambling businesses and other stakeholders to provide their views on the issue of gambling online with credit cards. Last year... Read More
Article
• April 17, 2019
By Affiverse
CasinoGuide launches live chat feature
CasinoGuide Project Manager Alex Tester details the firm’s all-new live chat feature launch, and explains how it will help the brand better assist and understand its visitors. Knowing your audience and... Read More
Article
• April 17, 2019
By Affiverse
Wolf Legend Megaways – Blueprint Gaming
Wolf Legend Megaways is the latest classic-themed slot from Blueprint Gaming to feature the Megaways mechanic, under licence from Big Time Gaming. RELEASE DATE Out now. THE PITCH “Innovative slots... Read More
Article
• April 16, 2019
By Affiverse
Helio Gaming enlists RISQ as insurance supplier
Helio Gaming has selected management and insurance specialist RISQ as insurance supplier for its betting on lottery solutions and Hero Games suite of products. The RISQ iGaming insurance Platform iGiP will... Read More
Article
• April 16, 2019
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Black Friday affiliate strategy graphic showing an eight-week planning path for 2026.
Article
Black Friday Affiliate Marketing: An 8-Week Strategy for 2026
A successful Black Friday affiliate marketing strategy begins before promotional traffic arrives. Brands need time to agree on the offer, recruit partners, confirm commercial terms, prepare creative, and test every...
PewDiePie beside the Ajax logo on a pale geometric background.
Article
PewDiePie Introduces Ajax, a Local AI Model Built for Everyday Tasks
PewDiePie has announced Ajax, a local AI model trained for his Odysseus workspace, with release scheduled for October 3, 2026, at 08:25 JST. The project focuses on everyday tasks such...
Affiverse webinar on AI for affiliate managers with Lee-Ann Johnstone and Michael Cole.
Webinar
The AI-Powered Affiliate Manager: 5 AI Workflows That Drive Growth
AI for affiliate managers can speed up reporting, flag revenue risks, and help prioritize partner growth. In this Affiverse webinar, Lee-Ann Johnstone and Michael Cole, CMO at Everflow, explored how...
TikTok Shop shopping bag and gifts beside a November 11–30, 2026 campaign date card.
Article
TikTok Shop Confirms November 11 Start for US Black Friday Campaign
TikTok Shop has confirmed that its US Black Friday and Cyber Monday campaign will run from November 11 to November 30, 2026. The schedule gives brands and affiliate creators a...
Affiliate Marketing Podcast Season 26 highlights banner featuring host Lee-Ann Johnstone.
Article
The Affiliate Marketing Podcast: Key Takeaways and Season 26 Highlights
Season 26 of the Affiliate Marketing Podcast explored how affiliate teams are putting AI to work, finding new traffic opportunities, and managing the risks that come with growth. Across nine...
Meta Creator Marketing Hub displayed on a desktop computer with creator discovery and partnership ad tools.
Article
Meta Unifies Creator Discovery and Partnership Ads in New Marketing Hub
Meta has officially launched its Creator Marketing Hub, bringing creator discovery, content evaluation, permissions, communication and partnership-ad creation into one workflow. The company first previewed the hub in June and...
Paf and Meta logos above gambling ad cards and a license review panel with a Swiss flag.
Article
Paf and Meta Plan License Checks for Gambling Ads and Affiliates
Paf says it has agreed a Swiss pilot with Meta to help identify unlicensed gambling businesses, using license documents and website URLs covering operators and affiliates. The initiative, announced on...
Amazon India’s Influencer Program doubles to 200,000 creators, illustrated with a map and 2× symbol.
Article
Amazon’s India Influencer Program Doubles to 200,000 Creators
Amazon says its Influencer Program in India has reached 200,000 creators, doubling year over year. Its latest update also details how eligible creators can earn through YouTube and Pinterest product...
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