1w: Where Corporate Culture is the Heart of Success - Affiverse
By Simon Theakston

1w: Where Corporate Culture is the Heart of Success

Affiverse Partner
Article
March 26, 2025 Affiliate Marketing, Featured Story, iGaming
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For a leading iGaming company, the most valuable asset is its people. At 1w, corporate culture is not just a buzzword — it’s the foundation of success. The company has cultivated an environment where employees are trusted, empowered, and inspired to reach their full potential. By fostering open communication and valuing every team member, 1w has grown into a thriving international holding, setting trends and driving innovation across the industry.

Building a Unified and Dynamic Ecosystem

1w is more than just a company; it’s a comprehensive corporation that confidently navigates the market, overcoming challenges. As the company continues to grow, the need to streamline internal processes and build a unified organisation has become paramount. The transition from a start-up to a fully functioning ecosystem has been a natural progression.

However, building the ecosystem is only the beginning. The key lies in ensuring its ongoing success. To achieve this, 1w has developed a corporate culture where every employee is heard, valued, and empowered to reach their full potential.

Core Values

While 1w empowers employees to grow professionally and realise their ambitions, it is the top management and key specialists who set the tone and shape the company’s ethos.

The core principles of 1w are trust, freedom, responsibility, and continuous development. Employees work without excessive bureaucracy or micromanagement, giving them the space to develop ideas while remaining accountable for outcomes. This approach encourages greater engagement and a proactive mindset.

Creating a High-Performing Team

A strong corporate culture starts with the right people. 1w is committed to building a team of top professionals who align with its values and vision. The company recognises and promotes talent, ensuring those who drive progress are given the chance to grow. Moreover, the organisation carefully selects individuals who share its core values and aspirations.

At 1w, we believe a strong team is built not just by selecting the best professionals, but by creating an environment where they can truly thrive.

We support our employees in all areas of their professional and personal lives — from mental and physical wellbeing to intellectual growth,” says Victoria, Human Resources Director at 1w.

Maintaining a healthy work environment means fostering collaboration and mutual respect. 1w believes in continuous learning and creating a culture where every team member contributes to shared success.

Inspirational Growth Stories Within 1w

1w is a company where ambition meets opportunity. Around 70% of the company’s top management began in junior roles and have progressed through internal promotions — a testament to its commitment to professional growth and career development.

By investing in its people and nurturing a culture of innovation, 1w ensures employees receive the support, training, and opportunities they need to achieve their potential. This mindset of continuous improvement drives the company’s strategic vision and ambitious goals.

The Future of 1w’s Corporate Culture

1w continues to innovate its approach to employee engagement, striving to create a workplace that is both highly productive and genuinely enjoyable.

The company aims to become an industry benchmark for corporate culture, underpinned by trust, accountability, and mutual respect.