Vbet has been announced as the new prime sponsor of esports site Windigo Gaming.
Windigo is a Ukrainian organisation, founded by the former CEO of HellRaisers, Maxsym Badnarskyi. Entering the scene, they signed the former players of Outlaws, a Bulgarian team. In the following months they also signed a Ukrainian academy team.
Esports is an essential part of the Vbet business model, and registration to its website gives players the chance to bet on such disciplines as CS:GO, Dota 2, League of Legends and Overwatch. In addition, the company offers regular promotions, bonuses, as well as giveaways of valuable gifts, to its players.
A Winidgo spokesperson said: “Our fans are waiting for a lot of cool joint announcements, promotions, and giveaways, that will please everyone. And the first large-scale announcement is just around the corner.”
Affiverse struck a client deal with Vbet to become the bookmaker’s affiliate management agency back in November. Through the role, AI are responsible for the BetConstruct subsidiary’s global affiliate strategy and daily program management.
Vbet, winner of the Balkan Gaming Awards for Online Operator of 2018, cited Affiverse’s “value-driven ethos” and the team’s connections and expertise in affiliate marketing as the main reason for the appointment.
Affiverse Founder and CEO Lee-Ann Johnstone said at the time: “We are thrilled to have the opportunity to work with Vbet and help support their global affiliate expansion. I’m very excited to be working with such an exciting product and a constantly innovating brand.”
Building a strong network of affiliates is crucial for the success of any affiliate program. However, the recruitment process