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Laws and Regulations

By Affiverse
French data watchdog hits Google with €50 million fine, biggest ever for GDPR
Google has been hit with a €50 million (£44 million) fine from French privacy regulator CNIL, the biggest GDPR-related fine that has ever been issued. CNIL cited  “lack of transparency,... Read More
Article
• January 23, 2019
By Affiverse
ASA deems two ads from UK affiliate TopCashback ‘misleading’
The Advertising Standards Authority (ASA) has upheld complaints against two online ads from cashback earnings service TopCashback, concluding that they were ‘misleading’. The first ad, seen on 2 March 2018,... Read More
Article
• January 16, 2019
By Affiverse
ASA dismisses Health Lottery advertisement complaint
The Health Lottery has seen one of its advertisements cleared of social irresponsibility, after one complainant lodged an issue, believing the TV offering implied that it was better for someone... Read More
Article
• December 19, 2018
By Affiverse
New casino board "can help advise operators on how to hire inclusively"
A new inclusion board set up by the National Casino Forum can “help advise operators on how to hire inclusively”, according to the board’s chair Tracey Stevenson. Diversity and Inclusion... Read More
Article
• December 18, 2018
By Affiverse
Camelot ad investigation highlights stringent marketing rules
The attention to detail required to appease the Advertising Standards Agency (ASA) has been highlighted by Camelot’s response to complaints made in relation to its recent set of National Lottery... Read More
Article
• December 13, 2018
By Affiverse
Racing tipster slammed by ASA over misleading direct mail ads
The Advertising Standards Authority (ASA) has reprimanded racing tipster Philip Murray after four complaints over his direct mail adverts were upheld. The ads in question, which first appeared in June... Read More
Article
• November 27, 2018
By Affiverse
South Africa adopts National Gambling Amendment Bill
South Africa’s Committee on Trade and Industry has accepted the National Gambling Amendment Bill, a narrow bill that will focus on “existing governance challenges”.   Initially disclosed by the Middle... Read More
Article
• November 22, 2018
By Affiverse
ASA warns Camelot over advert near school
Camelot has been cautioned by the Advertising Standards Authority (ASA) over the location of one of its latest scratchcard ad, a version of which was placed outside the entrance of a school. The ad... Read More
Article
• November 21, 2018
By Affiverse
New RGA code will “address the unease” caused by gambling ads
With news that the Remote Gambling Association (RGA) will host a leaders meeting today to discuss the development of a new ‘advertising standards code’, Senet Group CEO Sarah Hanratty has... Read More
Article
• November 20, 2018
By Affiverse
Why regulation is key for continued affiliate partner growth
The regulatory landscape of the UK igaming industry has been moving fast, with the UK Gambling Commission bearing down on operators. This is causing some operators to scale back affiliate... Read More
Article
• November 13, 2018
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Article
5 Cannes Lions 2026 Takeaways for Affiliate Marketers
Cannes Lions 2026 brought the advertising, media and marketing industry back to Cannes from June 22–26, with creators, AI tools, retail media and commerce high on the agenda. For affiliate...
Podcast
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What happens when affiliate marketing is no longer just SEO, and media buying becomes a core part of user acquisition strategy? Lee-Ann Johnstone sits down with Kamila Łuksza-Szpyt, Managing Director...
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Article
Reddit Study: One in Three Users Now Research Purchases on the Platform
Reddit has published new research, produced with WPP Media under the title “The Mission Mindset: How Human Conversations Build Buyer Confidence” showing that one in three Reddit users frequently use...
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Article
How Affiliate Marketers Can Use Google Trends’ New Search Interest Comparisons
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Article
Amazon Prime Day Shows Why AI Deal Discovery Matters for Affiliate Marketers
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Article
AI Search Content Strategy for Affiliates: Why GEO Is Not a Shortcut
As AI Overviews, AI Mode and assistant-led search change how users discover products, offers and recommendations, generative engine optimization is becoming harder for affiliates to ignore. The question is no...
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