
Instagram updates UGC policies
Instagram has implemented a series of updates to UGC policies in a move that will directly affect digital businesses and affiliate marketers operating on the platform. The biggest change is
Instagram has implemented a series of updates to UGC policies in a move that will directly affect digital businesses and affiliate marketers operating on the platform. The biggest change is
The modern consumer values authenticity. For brands, this means that reviews and testimonials from existing customers are essential and can prove extremely effective at generating conversions and further sales. In
The way businesses connect with customers is shifting faster than ever. AI, personalisation, and social media engagement are now the driving forces behind marketing success in 2025. Companies that embrace
User-generated content (UGC) has become a powerful force in digital marketing, shifting the balance of influence away from brands and towards consumers. Rather than relying solely on professionally curated ads
It should come as no shock to learn that the beauty industry revolves around aesthetics, trends, and consumer trust—all things that align perfectly with the fast-paced and dynamic world of
Social media is no longer just a channel for communication; it’s a vital tool for driving sales and building communities. Retailers like Asos, New Look, and Urban Decay are at
Updated December 2024 Cracking the social media code has become increasingly challenging as platforms evolve and prioritize user experience over business content. With users often feeling inundated by commercial posts,
The bustling city of London played host to the highly anticipated Impact.com iPX Partner Experience Day on July 3, 2024. Our team went along to understand what’s new and trending
The past few years have been groundbreaking in affiliate and influencer marketing, particularly in the Partnership Economy. The emphasis on partners—affiliates, influencers, creators, and others—has never been more crucial. Consumers
Over the past 12 months SEO gambling affiliates have experienced the most intense period of changes to Google’s algorithm as at any time in the last decade. In this article,
Affiverse founder and CEO, Lee-Ann Johnstone has been nominated for an iGaming IDOL Affiliate award. Lee-Ann’s hard work creating and developing Affiverse service propositions as an Agency, Event and Training
Meta is continuing to push Reels, as the company looks to tap into the popularity of short-form videos. Meta has announced details of new Reels ad options which should offer
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